Senior Adobe Target Developer
Temporary
Kforce has a client seeking a Senior Adobe Target Developer in Miami, FL (Florida). Summary: This role is responsible for designing, implementing, and maintaining Adobe Target solutions that enhance customer experiences through A/B testing, multivariate testing, audience segmentation, and personalized content delivery. The ideal candidate brings a strong mix of frontend development, analytics, and Adobe Experience Cloud expertise. Responsibilities:
- Design, develop, and deploy A/B tests, multivariate tests (MVT), and automated personalization campaigns across web, mobile, and server-side environments
- Integrate Adobe Target with Adobe Experience Cloud products, including Adobe Analytics, Adobe Real-Time CDP, and Adobe Audience Manager to enable audience targeting and performance measurement
- Develop and maintain custom JavaScript, HTML, and CSS for personalized experiences, dynamic content updates, and optimization initiatives
- Utilize Adobe Target APIs, including Delivery, Profile, Admin, and Recommendations APIs, to support advanced personalization and server-side implementations
- Configure and manage Adobe Launch, Data Collection, and related tagging solutions to ensure accurate data capture and activation
- Partner with Product, Marketing, Analytics, and Engineering teams to implement testing and personalization strategies
- Troubleshoot, optimize, and support existing Adobe Target activities while ensuring performance and scalability
- 5+ years of frontend development experience with at least 3 years of hands-on experience within the Adobe Experience Cloud ecosystem
- Strong expertise in Adobe Target, personalization, experimentation, and optimization best practices
- Advanced proficiency in JavaScript, TypeScript, HTML5, and CSS3
- Experience working with Single Page Applications (SPA) using frameworks such as React, Angular, or Vue.js
- Experience integrating Adobe Target with Adobe Analytics, RTCDP, Audience Manager, and other Adobe solutions
- Strong understanding of Adobe Web SDK, at.js, Adobe Experience Platform Mobile SDKs, and server-side implementations
- Experience with API integrations and custom data layer development
- Excellent analytical, troubleshooting, and problem-solving skills
- Strong communication skills with the ability to collaborate across technical and business teams
- Bachelor's degree in Computer Science, Information Technology, or a related field
- Adobe Certified Expert (ACE) or Adobe Target Developer certification
- Experience implementing enterprise-scale recommendation and personalization solutions
- Experience with Adobe Journey Optimizer (AJO) and Adobe Experience Platform
Vacancy posted 3 days ago
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