Senior Director, Government Health Plan Marketing
Jobtailor
Banner Health is seeking a senior marketing leader to drive strategy for government-sponsored health plan products, including Medicare Advantage, Medicaid, and ACO-aligned offerings. You will oversee acquisition, retention, enrollment, and member engagement campaigns, ensuring compliance and alignment with CMS and state regulations.
Responsibilities include developing annual plans, coordinating with Legal/Compliance, and partnering with cross-functional teams to optimize performance through
#J-18808-Ljbffr- ...Lead marketing and communications strategy for Banner Health’s government-sponsored health plan products, including Medicare Advantage, Medicaid, and ACO-aligned offerings Develop and execute compliant marketing strategies supporting acquisition, retention, enrollment...Health Insurance
$80k - $110k
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