Marketing Quality Assurance Senior Analyst

Senior Associate - Audience Management

This role is primarily responsible for measuring quality assurance effectiveness within Marketing through performing control activating including in-line file audits, process monitoring, and productivity reporting. This role serves as a the last line of defense to prevent errors, drive value, and mitigate risk for our Bank, brand partners, and customers. Strong analytical, organizational, and communication skills are required to deliver sound recommendations and create a positive experience for the organization.

Essential Job Functions

• Conducts marketing control and quality reviews throughout the marketing lifecycle. Extracts and interprets data from various sources using multiple tools, and supports complex brand partners. Reviews campaign data for strategy adherence and provides feedback or approval before deployment, preventing costly marketing errors. - (65%)
• Measures and optimizes the marketing control framework and activities to positively impact the company's marketing delivery and loyalty creation while mitigating risk. Responsible for keeping robust documentation of control activities and effectively communicating to business partners for enhancements. - (20%)
• Supports identifying and developing additional quality assurance processes and/or key performance metrics to mitigate issues, fill process gaps, enhance quality of marketing output, and prevent further future risk from being realized. - (10%)
• Participates in extracurricular projects to provide insights and expertise of marketing quality as the ecosystem evolves into new spaces or adjusts to an ever-changing environment. - (5%)

We currently have the ability to offer our Senior Associate - Audience Management position at varying levels. Candidates will be assessed based upon several factors including, but not limited to, education, experience, and skill set.

Senior Analyst (A) Marketing Quality Assurance - Minimum Qualifications

• High School Diploma or GED
• 3-5 years experience working with excel to evaluate data. Credit card, retail, or Banking industries with a focus on Marketing Operations or Campaign Management or Quality Assurance.

Senior Analyst (A) Marketing Quality Assurance - Preferred Qualifications

• Associate's Degree in Business, Marketing, Statistics, Economics, Finance or related area of study
• 4+ years experience with data mining tools (SAS, SQL, and Microsoft Access), analyzing marketing performance, quality assurance, driving marketing efficiency, extracting data from various sources, and writing queries.
• Extract, analyze, and reconcile large volumes of customer, operational, and financial data using WinSQL and Databricks to support business reporting, process improvements, quality risk validations for marketing activity.
• Demonstrated interest and experience in generative AI technologies, including Microsoft Copilot and Databricks Genie, to drive process automation, audit transformation, and operational efficiency.

Senior Analyst (B) Marketing Quality Assurance - Minimum Qualifications

• Bachelor's Degree Computer Science or Information Technology or related field of study or equivalent, relevant work experience
• International Software Testing Qualifications Board (ISTQB), Certified Agile Tester (CAT), Certified Software Test Professional (CSTP), and/or Chartered Market Technician (CMT)
• 3-5 years domain functional testing experience

Senior Analyst (B) Marketing Quality Assurance - Preferred Qualifications

• Master's Degree Computer Science, Information Technology or related field of study or equivalent, relevant work experience
• 5-8 years domain functional testing experience
• Extract, analyze, and reconcile large volumes of customer, operational, and financial data using WinSQL and Databricks to support business reporting, process improvements, quality risk validations for marketing activity.
• Demonstrated interest and experience in generative AI technologies, including Microsoft Copilot and Databricks Genie, to drive process automation, audit transformation, and operational efficiency.

Skills

• Credit Card
• Quality Control (QC)
• Microsoft Office
• Adobe Workfront Work Management Software
• Critical Thinking
• SAS
• Structured Query Language (SQL)
• Data Extraction

Reports To: Manager and above Direct Reports: 0 Work Environment

• Normal office environment. (Remote or Hybrid), 3 to 4 days per month are required in office if within 60 miles of a posted Bread Financial location.

Physical and Mental Requirements To perform this job successfully, an individual must be able to perform each essential job function satisfactorily and meet the physical, mental and work environment requirements. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions, absent undue hardship.

• Communicate/Hearing
• Communicate/Talking
• Stationary Position/Seated
• Typing/Writing
• Focus and complete tasks in situations that have a speed or productivity metric
• Maintain focus in high pressure or fast-paced work environment

Other Duties

This job description is illustrative of the types of duties typically performed by this job. It is not intended to be an exhaustive listing of each and every essential function of the job. Because job content may change from time to time, the Company reserves the right to add and/or delete essential functions from this job at any time.

Salary Range (unless otherwise noted below):

$63,200.00 - $101,100.00

Full Salary Range for position:

California: $72,700.00 - $126,400.00 Colorado: $63,200.00 - $111,200.00 New York: $69,500.00 - $126,400.00 Washington: $69,500.00 - $116,300.00 Maryland: $69,500.00 - $111,200.00 Washington DC: $72,700.00 - $116,300.00 Illinois: $63,200.00 - $111,200.00 New Jersey: $72,700.00 - $116,300.00 Vermont: $63,200.00 - $101,100.00 Ohio: $63,200.00 - $101,100.00 Maine: $63,200.00 - $101,100.00 Connecticut: $69,500.00 - $111,200.00 Virginia: $63,200.00 - $101,100.00

The actual base pay within this range may be dependent upon many factors, which may include, but are not limited to, work location, education, experience, and skills.

You must be work authorized in the United States on a full time basis without the need for any sponsorship now or in the future from any employer or organization. The Company cannot offer employment to F-1 (student) visa holders.

Bread Financial offers medical, prescription drug, dental, vision, and other voluntary benefits (including basic and optional life insurance, supplemental medical plans, and short and long-term disability) to eligible associates (regular full-time associates scheduled to work 30 hours per week or more) and their spouses/domestic partners, and child(ren) under the age of 26. New associate elected coverage begins on date of hire (with the exception of disability coverage which has a 6-month waiting period). Six weeks of 100% paid parental leave for eligible parents is available after a 180-day waiting period. Hired associates can immediately enroll in Bread Financial's 401(k) plan.

All associates receive 11 paid holidays. Associates have discretion in managing their time away from work through the Flexible Time Off (FTO) program and may need to notify and receive approval from their manager prior to taking the time off. Associates (except those located in Illinois) receive 80 hours of Paid Sick and Safe Time ("PSST") upon hire and at the beginning of each subsequent calendar year. Illinois associates receive 40 hours of Illinois PSST upon hire and at the beginning of each subsequent calendar