Marketing Performance Analyst

Thank you for your interest in a career at Regions. At Regions, we believe associates deserve more than just a job. We believe in offering performance-driven individuals a place where they can build a career --- a place to expect more opportunities. If you are focused on results, dedicated to quality, strength and integrity, and possess the drive to succeed, then we are your employer of choice. Regions is dedicated to taking appropriate steps to safeguard and protect private and personally identifiable information you submit. The information that you submit will be collected and reviewed by associates, consultants, and vendors of Regions in order to evaluate your qualifications and experience for job opportunities and will not be used for marketing purposes, sold, or shared outside of Regions unless required by law. Such information will be stored in accordance with regulatory requirements and in conjunction with Regions’ Retention Schedule for a minimum of three years. You may review, modify, or update your information by visiting and logging into the careers section of the system. Job Description At Regions, the Data and Analytics Analyst transforms data into a meaningful format for operational and/or decision-making purposes. Focusing on day-to-day deliverables, this role works with senior analysts and managers to gather and interpret data for leaders to make data-driven decisions. Primary Responsibilities Modifies reports that are valuable, readable, and presentable to stakeholders Assists in the preparation of visual reports/presentations to present analysis to management Interprets, analyzes, and provides insights to teams and managers to determine operational impact, trends, and opportunities Performs data analysis to help achieve data automation Creates and maintains databases to help classify & store information Completes day-to-day deliverables and ad-hoc data reports to support business needs/projects and answer data related questions Ensures compliance by performing quality data audits, mining, and management Monitors data and analytics trends and seeks opportunities for continuous improvement May offer guidance to junior analysts, ensuring proper training and tools are provided Partners with the centralized Data Governance team to implement and support data governance and data quality requirements This position is exempt from timekeeping requirements under the Fair Labor Standards Act and is not eligible for overtime pay. Requirements Master's degree in Business, Computer Science, Information Systems, Finance, Statistics, or related field and two (2) years of experience in a data analytics or related role Or, a Bachelor’s degree in Business, Computer Science, Information Systems, Finance, Statistics, or related field and four (4) years of experience in a data analytics or related role Preferences Experience utilizing analytical software such as Structured Query Language (SQL), Statistical Analysis System (SAS), SAS Enterprise Miner, and applicable Microsoft Office applications Working knowledge of business intelligence software (e.g. Tableau, Power BI) Skills And Competencies Demonstrated leadership capabilities Proficiency in Microsoft Office (Excel, Word, PowerPoint, Outlook, etc.) Strong verbal, written communication, and organizational skills Strong work ethic and self-motivation Additional Job Description At Regions Home Improvement Financing the Marketing Performance Analyst helps turn marketing campaign data into the insights needed to make smart decisions and better serve our customers. This position will work across the entire marketing team to identify targeted campaign metrics, structure how we track those metrics, and develop dashboards to show progress. This role is critical for helping the team optimize and scale campaigns that help the Home Improvement Financing Division grow. Preferred Skills Customer insights development Marketing dashboard creation/maintenance Conversion analysis Cost tracking Data storytelling Domo Experience Customer lifecycle tracking This position may be filled at a higher level depending on the candidate’s qualifications and relevant experience. Regions will not sponsor applicants for work visas for this position at this time. Applicants for this position must currently be authorized to work in the United States on a full-time basis. This position is intended to be onsite, now or in the near future Associates will have regular work hours, including full days in the office three or more days a week. The manager will set the work schedule for this position, including in-office expectations. Regions will not provide relocation assistance for this position, and relocation would be at your expense. The location available for this role is Salt Lake City, Utah. Position Type Full time Compensation Details Pay ranges are job specific and are provided as a point-of-market reference for compensation decisions. Other factors which directly impact pay for individual associates include: experience, skills, knowledge, contribution, job location and, most importantly, performance in the job role. As these factors vary by individuals, pay will also vary among individual associates within the same job. Job Range Target: $79,222.55 USD Median: $100,070.00 USD Incentive Pay Plans This job is not incentive eligible. Benefits Information Regions offers a benefits package that is flexible, comprehensive and recognizes that "one size does not fit all" for benefits-eligible associates. Listed below is a synopsis of the benefits offered by Regions for informational purposes, which is not intended to be a complete summary of plan terms and conditions. Paid Vacation/Sick Time 401K with Company Match Medical, Dental and Vision Benefits Disability Benefits Health Savings Account Flexible Spending Account Life Insurance Parental Leave Employee Assistance Program Associate Volunteer Program Please note, benefits and plans may be changed, amended, or terminated with respect to all or any class of associate at any time. To learn more about Regions’ benefits, please click or copy the link below to your browser. Location Details Salt Lake City UT LOB Location Salt Lake City, Utah Equal Opportunity Employer/including Disabled/Veterans Job applications at Regions are accepted electronically through our career site for a minimum of five business days from the date of posting. Job postings for higher-volume positions may remain active for longer than the minimum period due to business need and may be closed at any time thereafter at the discretion of the company. #J-18808-Ljbffr