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Partner Marketing

Acxiom Corporation

Are you a strategic thinker with strong marketing acumen? Are you passionate about marketing technology? Do you enjoy being involved at the ground floor with multi-faceted projects? Do you seek to drive real business results? As an experienced Partner Marketer, you will be responsible for providing external and internal marketing support for our growing professional services practice. As part of the global marketing team, you will interface closely with associates across sales, partner, product, strategy and sales enablement teams on partner program related efforts, planning and strategy. You will create and drive execution of outbound partner marketing activities and partner enablement. Partnering internally and externally, you are responsible for developing and executing various strategies and programs to drive pipeline, revenue and strengthen our brand presence and relationships

What you will do:

  • Drive the marketing efforts to help achieve thestrategictargets ofourprofessional servicespractice

  • Interface withpartner and productteamsandpartnermarketing organizationstoplan, build and executejointvalue proposition, messaging andco-marketing plansthat support thecollectivevision and goals of the partnership.

  • Work closely with the globalmarketing organizationtocollaborate oncampaign and programexecution and supportthe Acxiom partner organization’s GTM goals. Areasof support will includeevents, digital, social media, marketing operations, PR/Comms,as well as overall sales enablement material development and thought leadership content development to fuel campaigns.

  • Propose, influence, adapt and help deliver partnerprograms and activities to help generate leads, promote joint program awareness and influence partner executives, sales, and other influencing groups and/or end customers.

  • Develop videos,provide sales enablement and training materials,createcollateral, fact sheets, thought leadership assets, internal and external newsletter and moreleveraging support across the larger marketing team.

  • Support promotionand messagingofthe Acxiom full portfolioand services acrosspartner teamsand in market.

  • Support and content creation forpartner enablement toolsand programs.

  • Work with financeand legal teams when necessary and appropriate.

  • Understandthe latestdemandcreation techniques andidentify opportunities for partner revenue acceleration.

  • Provide the status and KPIs forpartner programs and activitieswhen appropriate.

  • Work closely withops to trackmarketing program impact and pipeline generation to support revenue growth targets.

  • Stay knowledgeable andaware ofpartnership marketing activities/best practicesexternalto Acxiom.

What you will need:

  • BA/BSBusiness Administration,Marketingor equivalent;MBApreferred

  • 5+ yearsof partner marketing/programexperience,preferably in a both a B2B and B2Ccontext with a range of partner types

  • 2+ yearsofexperiencepreferable with amarketing technologyand/or services provider

  • Account services experience

  • Creativeness, resourcefulness and theabilityto work independently

  • Proactive, initiative taker, proven track record of success

  • StrongPowerpoint and creative skillsplusproject management skills

  • Strong written, verbal, editing, and presentation skills

  • Highlycollaborativeboth across internalAcxiom and with partners, agencies and platforms

  • Adeep sense of ownership and accountability

  • Team player, great communicator, collaborator

Travel Requirements:

  • Up to 20%

Primary Location City/State:

Homebased - Conway, Arkansas

Additional Locations (if applicable):

Acxiom is an equal opportunity employer, including disability and protected veteran status (EOE/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.

Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here ( .

Attention Colorado, California, Connecticut, Maryland, Nevada, New Jersey, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact View email address on click.appcast.io .

We are leaders in helping brands achieve the number one mantra for every business – know your customer. For fifty years, we’ve helped marketers deal with a fast-changing future of growing channels, data and technology. By understanding the customer, marketers can communicate with relevance everywhere and drive better customer experiences that build a better brand and, in turn, better business.

We’re one of the marketing industry’s most experienced, respected and forward-thinking leaders. For nearly fifty years, we’ve helped the world’s best marketers understand their customers so that they can reach people with relevance rather than randomness. Our products and solutions form the data foundation that make it possible for marketers to drive better customer experiences and meaningful interactions at scale across every channel.

Our job opportunities will give you the opportunity to showcase your talents, grow your skills, and expose you to cutting-edge technologies, whether you’re an engineer, developer, products guru, systems and security expert, sales and consulting executive, or an intern looking to gain real experience with a company that will make you stand out.

At Acxiom, our values begin with our associates, who are the single most important driver of our success. We’re looking to hire people who share our core values: collaboration, excellence, innovation, a focus on outcomes, and being empowered to make and own decisions that benefit our clients and our company. Our values represent our brand promise – to our clients and to our associates – and define our company culture.

If you are interested in applying for employment with Acxiom and need special assistance or an accommodation to apply for a posted position, contact our recruiting department at View phone number on click.appcast.io.

We highly recommend you create an account to monitor your resume submissions. Click on the Sign In link above to create an account or sign up at the end of your application.

Interested in Acxiom? Learn about our Equal Opportunities, job postings, and more:

About Us (

Follow Us on Twitter

Find Us on Facebook (

Careers Page

LinkedIn (

Internal applicants need to apply for open positions through their Workday account. Please log into Workday and use the Find Jobs report to search for and apply for positions posted internally. For questions, please contact the recruiter listed on the job posting.

Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here ( .

Attention Colorado, California, Connecticut, Maryland, Massachusetts, Nevada, New Jersey, New York City, Ohio, Rhode Island, Virginia, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact View email address on click.appcast.io .

Attention Mexico Applicants: Please see our Privacy Policy notice here ( .

*Note: Offers for recruitment from any websites featuring the Acxiom name or its variations, other than those listed here: and are fraudulent. Please do not engage with these sites.

Vacancy posted 3 days ago
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