Digital Content Specialist

Job Description

Job Description

Who we are:

At Integrated Engineering, our mission is to unlock the thrill of driving for everyone, regardless of technical ability. From the daily commute to the open road, we believe every drive should be something to look forward to.

About the role:

We are looking for someone passionate about telling the story of the world's most thrilling customer driving experience. As a Digital Content Specialist, you'll craft compelling brand narratives and bring our innovative products to life across global digital platforms

Responsibilities and Essential Duties:

• Concept, produce, and edit high-quality marketing content across platforms, including video production, photography, graphic design, social media posts, email outreach, and promotional materials.
• Ensure all media assets satisfy the creative brief, align with platform strategies, and strictly adhere to established corporate brand and tone guidelines.
• Manage multiple production projects simultaneously, maintaining strict timelines and tracking progress via daily boards, charts, and project software.
• Participate in, coordinate, and assist with group production setups, media shoots, and multi-department collaboration tasks.
• Cross-train team members on specialized media skills, workflows, and technical content disciplines.
• Coordinate directly with stakeholders to gather clear project requirements, present initial creative concepts, and integrate constructive feedback.
• Support marketing and sales initiatives by collecting real-world assets, event photography, customer testimonials, and content from influencer or sponsor collaborations.
• Organize and maintain a strong 5S condition for all physical and digital creative materials.
• Research emerging industry trends and competitor content strategies.
• Actively engage in daily kaizen events, waste elimination practices, and continuous process improvement activities.

Preferred Skills and Competencies:

• Bachelor's degree in Marketing, Communications, Industrial/Graphic Design, or a related field preferred; or equivalent practical media experience.

• 1 to 5 years of professional experience in media creation, content management, or digital marketing environments.

• High level of technical skill across video production, strobe light photography, graphic layouts, and digital copywriting.

• Advanced proficiency with Adobe Creative Suite and standard productivity software.

• Solid understanding of technical site optimization, digital asset systems, website content management systems (CMS), and modern e-commerce platforms like Shopify+.

• Strong organizational skills, sharp attention to detail, and a demonstrated capacity to independently problem-solve under tight deadlines.

• Exceptional written and verbal communication skills, with a positive, collaborative team player attitude.

• Ability to travel frequently for off-site shoots or events, and work flexible or overtime hours as required to hit production metrics.

• Safe driving record and baseline comfort operating standard motor vehicles or light assembly tools.

Why Join Integrated Engineering:

• Develop products that are installed on enthusiast vehicles around the world
• Work directly with vehicles, prototypes, and testing equipment
• Collaborate with a passionate team of engineers, technicians, and automotive enthusiasts
• Medical, dental, vision, generous PTO, and 401(k) with company match

IE Values and Expected Behaviors:

Team members are expected to support the organization's vision and culture by following the employee handbook and exemplifying the company's core values:

• Can-do Attitude: We show grit and perseverance. We lean into every challenge and get it done.
• Fearlessness: We're bold and unafraid to fail. We take risks and revel in crushing competitors.
• Mastery of Craft: We strive to be the best at what we do. We continually learn and hone our skills.
• Next-Level CX: We sweat the details and prioritize customers in everything we do.
• Greater Good: We think bigger than ourselves. We act with respect and make smart, long-term decisions.