Regional Sales & Marketing Canvass Manager
Balsamroot Exteriors LLC
Job Description
Job Description
About the Role:
We are seeking a hands-on Regional Canvas Manager to lead, and grow our door-to-door canvassing and field marketing program in the Spokane, Washington market. You will build a motivated team that connects homeowners with exterior remodeling solutions, including roofing, siding, windows, doors, gutters, decks, and related home improvement services.
This role is ideal for a field-focused leader who enjoys coaching people, improving performance, and turning neighborhood outreach into high-quality homeowner appointments. You will manage daily operations, recruiting, training, reporting, territory execution, and collaboration with sales and operations.
Responsibilities:
· Lead daily canvassing operations across the Spokane market, including schedules, territories, routes, staffing, and production goals.
· Recruit, interview, onboard, train, and retain canvassers, team leads, and field marketing staff.
· Coach in the field through ride-alongs, live demonstrations, role-play, objection handling, and one-on-one feedback.
· Set clear expectations and hold the team accountable for activity, lead quality, attendance, professionalism, and results.
· Maintain and reinforce approved scripts, homeowner qualification standards, customer service expectations, and safe work practices.
· Track and report key metrics such as doors knocked, homeowner contacts, leads, appointments, issued estimates, conversion rates, and team productivity.
· Use performance data to improve training, territory strategy, staffing, scripts, and appointment quality.
· Coordinate with sales, production, and operations so field activity supports market priorities and customer needs.
· Build a positive, competitive, and team-oriented culture that recognizes achievement and supports development.
· May transport canvassing teams in company vehicle/Van to target geographic areas.
Qualifications
- 1+ years of experience in canvassing, field marketing, or direct sales leadership
- Proven track record of managing and motivating a sales or canvass team
- Strong communication, leadership, and interpersonal skills
- Experience in the exterior remodeling, roofing, siding, or home improvement industry is a plus
- Self-motivated with a results-driven mindset and ability to work independently
- Valid driver's license and reliable transportation required
- Comfortable working outdoors and in the field on a daily basis
About Us:
Balsamroot Exteriors LLC is a locally owned and trusted exterior remodeling company proudly serving the Spokane, WA region with top-quality craftsmanship and customer-first service. Our customers love us for our reliability, attention to detail, and the lasting value we bring to their homes. We foster a team culture built on growth, accountability, and rewarding hard work — making Balsamroot a place where motivated people thrive.
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