Associate Product Manager

TransCore (TRN), a subsidiary of ST Engineering, is seeking a motivated and analytical Associate Product Manager for the Marketing team. This entry-level position is based in our Atlanta, GA office.

About TransCore

TransCore is reinventing how people, goods, and cities move, operating at the intersection of transportation infrastructure, cloud, data, AI, and digital commerce. We are building the next-generation mobility platform that enables seamless movement, frictionless payments, and intelligent transportation experiences for agencies, operators, businesses, and consumers.

Our platforms support mission-critical mobility systems used by governments and transportation operators around the world and are enabling new business models for connected mobility, transportation payments, digital identity, and mobility services.

Position Summary

The Associate Product Manager (APM) is an early-career role designed for recent graduates and emerging professionals who are passionate about technology, business, engineering, transportation, and digital product development.

As an APM, you will work alongside Product Managers, Engineers, Architects, Designers, Customer Operations, Sales, Marketing, and Customer Success teams to help define, build, launch, and improve innovative mobility solutions.

This role provides exposure to the full product lifecycle, from customer discovery and market research through requirements definition, product delivery, launch, adoption, and continuous improvement.

The ideal candidate combines analytical thinking, curiosity, business acumen, and strong communication skills with a desire to learn how world-class technology products are developed and commercialized.

Career Development Opportunity

The Associate Product Manager program is designed to develop the next generation of Product Management leaders within Smart Mobility. Through mentorship, structured development, and cross-functional exposure, APMs gain experience across product strategy, customer discovery, analytics, engineering collaboration, commercialization, and market execution. Successful APMs will have a defined career path toward Product Manager, Senior Product Manager, and broader product leadership opportunities.

What You'll Do

Product Discovery & Market Research

• Conduct market, customer, and competitive research across transportation, mobility, payments, SaaS, and technology markets.
• Analyze customer needs, user behaviors, industry trends, and emerging technologies.
• Assist with customer interviews, product discovery activities, and voice-of-customer initiatives.
• Support development of market segments, personas, job-to-be-done analyses, and ideal customer profiles.
• Gather and synthesize feedback from customers, sales teams, customer operations, and industry partners.

Product Strategy & Planning

• Support Product Managers in defining product vision, roadmap priorities, and business cases.
• Help identify market opportunities and customer problems worth solving.
• Assist in evaluating new products, features, partnerships, and growth opportunities.
• Conduct competitive benchmarking and product differentiation assessments.
• Contribute to roadmap planning and portfolio prioritization discussions.

Product Requirements & Delivery

• Translate business and customer needs into user stories and functional requirements.
• Assist in developing acceptance criteria, workflows, and use cases.
• Support backlog management, sprint planning, and agile development activities.
• Participate in feature reviews, testing activities, and release readiness efforts.
• Track product enhancements and coordinate follow-through across teams.

Analytics & Data-Driven Decision Making

• Analyze product performance, adoption trends, customer behavior, and operational metrics.
• Build dashboards, reports, and data-driven insights that inform product decisions.
• Support experimentation, pilot programs, and feature validation efforts.
• Assist in developing success metrics and KPIs for products and features.
• Conduct financial and business analysis to support prioritization and investment decisions.

Product Launch & Commercialization

• Partner with Product Marketing to support product launches and go-to-market activities.
• Help coordinate launch readiness activities across Product, Engineering, Sales, Customer Success, Operations, and Support.
• Assist in developing product documentation, release communications, and training materials.
• Support customer onboarding, pilot deployments, and adoption initiatives.

Cross-Functional Collaboration

• Work closely with Engineering, Architecture, UX, Marketing, Operations, Finance, and Sales teams.
• Communicate product priorities, requirements, and progress effectively.
• Support executive presentations, planning sessions, and business reviews.
• Build strong relationships with stakeholders across the organization.

What Success Looks Like

Within your first 12 months, you will:

• Contribute to multiple product initiatives from discovery through launch.
• Develop product requirements and user stories used by engineering teams.
• Deliver customer and market insights that influence roadmap decisions.
• Build expertise in mobility technology, digital platforms, SaaS, transportation payments, and intelligent transportation systems.
• Become a trusted contributor to cross-functional product initiatives.
• Establish a strong foundation for advancement into a Product Manager role.

Qualifications

Required

• Bachelor's degree in Engineering, Computer Science, Business, Information Systems, Economics, or a related field.
• 0-5 years of professional experience.
• Strong analytical, problem-solving, and critical-thinking skills.
• Excellent written, verbal, and presentation skills.
• Ability to organize and synthesize complex information into actionable recommendations.
• Proficiency with Microsoft Office Suite, particularly PowerPoint and Excel.
• Demonstrated curiosity, initiative, and a continuous learning mindset.
• Ability to collaborate effectively within cross-functional teams.
• Able and willing to travel occasionally based on business needs.

Preferred

• Internship, co-op, academic project, or professional experience in product management, engineering, software development, consulting, analytics, business analysis, transportation, mobility, or SaaS environments.
• Exposure to Agile product development methodologies.
• Experience working with data analysis, reporting, or visualization tools.
• Familiarity with product management tools such as Azure DevOps, Jira, Confluence, Figma, or Miro.
• Interest in transportation technology, smart cities, mobility, AI, payments, digital platforms, or infrastructure technology.

Key Competencies

• Product Thinking
• Customer Centricity
• Analytical Problem Solving
• Business Acumen
• Strategic Curiosity
• Data Analysis
• Communication & Storytelling
• Cross-Functional Collaboration
• Project Management
• Learning Agility
• Adaptability
• Attention to Detail
• Ownership Mindset

Physical Demands:

While performing the duties of this job, the employee is regularly required to sit for extended periods of time. Requires frequent use of keyboard and mouse, must be able to wear a headset for prolonged periods. The noise level in the work environment is usually moderate.

* TransCore complies with federal and state disability laws and provides reasonable accommodation for employees with disabilities.