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Braze Migration Lead

Part-time

Digital

Role Description

We are looking for an experienced Braze Migration Lead to support a customer migration from Salesforce Marketing Cloud (SFMC) to Braze. This is a strategic and technical consulting engagement for someone who has successfully completed similar migrations and can confidently guide the project from planning through implementation and validation.

  • Review and validate the proposed Salesforce Marketing Cloud-to-Braze migration strategy, scope, effort estimates, and delivery plan.
  • Develop a clear migration roadmap covering data, audience lists, campaign logic, workflows, configurations, integrations, and testing.
  • Guide the client’s technical team through the end-to-end migration process and provide expert direction throughout implementation.
  • Map existing Salesforce Marketing Cloud journeys, automations, segmentation logic, and messaging programs into Braze.
  • Identify technical dependencies, migration risks, data issues, and gaps before they affect project delivery.
  • Review migrated data, configurations, campaigns, and workflows to ensure accuracy, completeness, and readiness for launch.

Qualifications

  • Demonstrated experience implementing and managing Braze for customer engagement or lifecycle marketing programs.
  • Proven experience completing a migration from Salesforce Marketing Cloud to Braze.
  • Strong understanding of Salesforce Marketing Cloud journeys, automations, segmentation, data structures, and campaign logic.
  • Strong knowledge of Braze architecture, data models, audience management, campaign orchestration, and integrations.
  • Ability to independently lead a migration and guide technical and client stakeholders through the process.
  • Braze certifications are strongly preferred and will be an important selection consideration.

Requirements

  • Central time business hours.
Vacancy posted 4 days ago
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