New Venture Director

Role Description

The New Venture Director is a build-and-run role where you'll identify and validate new market opportunities, design scalable production and go-to-market processes, and partner with our technology team to develop the supporting infrastructure. You'll then take ownership of launching, managing, and scaling a portfolio of new products and businesses.

• Partner on finalizing and prioritizing which credentials and markets the Lab targets first, building on completed market research.
• Help design the Lab's end-to-end production and go-to-market process—from content development through demand testing to full launch.
• Partner closely with our dedicated internal technology team to help stand up the Lab's technology stack, including learning platforms, content and assessment tools, e-commerce, and marketing automation.
• Serve as a core stakeholder and primary user of the Lab's technology ecosystem.
• Help define the Lab's brand architecture, hiring plan, and operating cadence with executive leadership.
• Own full P&L responsibility for the Innovation Lab, including budget, hiring, vendor decisions, pricing, and marketing spend.
• Develop and implement the UX/UI strategy and how AI will be at the center of the learner experience.
• Lead the end-to-end build and launch of products in the portfolio, from content production through go-to-market.
• Make scale, hold, or discontinue decisions at key demand and quality validation checkpoints.
• Evaluate performance using measures such as demand validation, conversion, CAC/payback, learner engagement, and time-to-market.
• Hire and lead a small core team spanning performance marketing, content/product, and technical operations.
• Build and manage a network of subject matter experts, UX/UI professionals, and contractor talent to support content development.
• Report regularly to executive leadership and provide visibility into progress, risks, and outcomes.

Qualifications

• A track record of building and launching online education or exam-prep/certification products for a B2C audience, ideally in a regulated or credentialing space, with direct P&L ownership.
• Experience in or directly adjacent to healthcare preferred, including clinical practice, allied health education, medical licensure/certification, or health-tech.
• Experience standing up a new product line, business unit, or venture from scratch.
• Comfortable making fast decisions with incomplete data and managing a disciplined kill/hold/scale process.
• Experience hiring, managing, and retaining specialized contractor or subject matter expert networks.
• Track record partnering with technical or engineering teams to build product infrastructure without being the engineer.
• Bias toward speed and hands-on execution in a lean, entrepreneurial environment.
• Experience using AI tools to accelerate research, content development, decision-making, and operational efficiency.
• Ability to evaluate, refine, and apply AI-generated outputs while maintaining quality standards.

Requirements

• Background in exam preparation, professional certification, or subscription-based ed-tech.
• Experience with performance marketing and CAC-driven B2C acquisition.
• Familiarity with AI-native content production, assessment platforms, or psychometric tools.
• Prior experience in a private-equity-backed company, startup, or venture-building environment.

Benefits

• Paid Time Off (PTO) structured on a take what you need basis (as referenced in the employee handbook).
• Paid company holidays (7 days off per year).
• 100% discount on Career Certified's products and services.
• Tuition reimbursement, subject to approval.
• Voluntary participation in Career Certified's medical, dental, and vision plans, as well as supplemental insurance options (after 30 days of hire).
• Voluntary participation in Career Certified's 401K plan (after 30 days of hire).

Company Description

Career Certified elevates modern education while accelerating success for students in licensed professions. From Pre-Licensing, Licensing, and Continuing Education to tools for the entire lifecycle of one's profession, the company pairs an easy-to-use platform and flexible learning options with a deep understanding of students' needs to guide them to career freedom. Visit CareerCertified.com to learn more.