Director, Product Management, Bank Marketing Tech, Audience Data & Reporting

Overview

Director, Product Management, Bank Marketing Tech, Audience Data & Reporting

Product Management at Capital One is a booming, vibrant craft that requires reimagining the status quo, finding value creation opportunities, and driving innovative and sustainable customer experiences through technology. We believe our portfolio of businesses and investments in growth and transformation will result in a company with the scale, brand, capabilities, talent, and values to succeed as the digital revolution transforms our society and our industry.

About the team

Retail Bank Marketing Technology sits at the core of Capital One’s Bank business where complex, enterprise data infrastructure powers how we bring the iconic Capital One brand to life. We are seeking a Director of Product Management to own the strategy of our Audience Data and Reporting teams. 

You will directly lead a high-performing, blended team of talented product managers and data analysts, owning the vision and execution of our marketing performance data products. Your mission is to transform our vast marketing data ecosystem into a robust data platform that can provide rich audience segmentation and insights to both human marketers and increasingly agentic AI systems. This is a unique opportunity to enhance the data-driven engine that powers our growth and directly impacts the bottom line by empowering leadership, marketers and analysts with crystal-clear insights.

In this role, you will be responsible for the entire product lifecycle, from defining the strategic roadmap and gathering stakeholder requirements to overseeing the development and maintenance of the robust data infrastructure that powers your products. We are seeking a visionary leader who blends a strong product mindset with deep technical data expertise and a proven track record of managing and mentoring high-achieving teams. If you are passionate about building world-class data products and reports, influencing executive-level strategy, and fostering a culture of innovation and analytical rigor, this is the role for you.

We deliver on this mission through four core focus areas:

• Strategic Upskilling : Equipping our PMs with the world-class frameworks needed to drive strategy, make data-backed decisions, and solve the complex customer problems required to meet the Bank's ambitious goals.
• AI-Enabled Discovery : Leading the "AI Understand" roadmap to discover how emerging generative and agentic technologies will fundamentally reshape the PM workflow and technical fluency .
• Accelerated Experimentation : Developing new strategic initiatives that allow for faster learning and market validation by bypassing traditional delivery bottlenecks.
• XFN Operating Models : Refining our working models to ensure our cross-functional teams are unified and oriented toward the same goals and outcomes.

Capital One Product Framework

In this role, you’ll be expected to demonstrate proficiency in five key areas which we consider to be the foundation for successful Product Management:

• Human Centered - Obsesses about internal and external customer needs to reimagine and innovate product solutions
• Business Focused - Delivers game-changing outcomes by focusing on leverage and execution excellence
• Technology Driven - Leverages technology to deliver innovative and resilient solutions that enable both near term and long term value
• Integrated Problem Solving - Identifies and resolves complex problems to deliver outcomes while mitigating product risks 
• Transformational Leadership - Leads cross functional teams to solve customer problems and drive organizational alignment

Basic Qualifications:

• Bachelor's degree in any field and at least 5 years of Product Management experience 

Preferred Qualifications:

• Experience translating business strategy and analysis into consumer facing digital products
• Ideal candidate will have recent, hands-on experience owning end to end strategy and execution within a fast-moving technology corporation

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.

The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.

McLean, VA: $230,400 - $263,000 for Director, Product Management

New York, NY: $251,400 - $286,900 for Director, Product Management

Wilmington, DE: $209,500 - $239,100 for Director, Product Management

Candidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidate’s offer letter.

This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.

Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website . Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

This role is expected to accept applications for a minimum of 5 business days.

No agencies please. Capital One is an equal opportunity employer (EOE, including disability/vet) committed to non-discrimination in compliance with applicable federal, state, and local laws. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.

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For technical support or questions about Capital One's recruiting process, please send an email to View email address on capitalonecareers.com

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Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).