Digital Media Manager

Job Description

Are you passionate about digital marketing, paid media, and driving measurable results? We are partnering with a long-standing client that has been working with gpac for more than 20 years and is looking to add a talented Digital Media Manager to its growing team.


This is an exciting opportunity to take ownership of a company’s digital media strategy, optimize advertising performance, and directly impact recruiting success through innovative digital campaigns.


Responsibilities


• Develop and execute the overall digital media strategy for recruitment marketing
• Manage digital advertising budgets, forecasting, and campaign optimization
• Monitor campaign performance and make data-driven decisions to maximize ROI
• Oversee paid media campaigns across Google Ads, Microsoft Ads, Meta, LinkedIn, TikTok, Snapchat, and programmatic advertising platforms
• Increase qualified candidate leads while reducing cost per hire
• Analyze market trends and campaign performance to continuously improve results
• Collaborate with internal stakeholders to align marketing initiatives with hiring goals
• Stay current on emerging digital advertising trends, tools, and best practices


Qualifications


• Experience managing paid digital media campaigns across multiple platforms
• Strong knowledge of Google Ads, Meta Ads, LinkedIn Ads, Microsoft Ads, TikTok Ads, and other digital advertising platforms
• Experience managing budgets, forecasting, and performance analytics
• Strong analytical and problem-solving skills
• Ability to thrive in a fast-paced, results-driven environment
• Excellent communication and project management skills


Why Consider This Opportunity?


• Join a well-established organization with a strong reputation
• Work for a client that gpac has proudly partnered with for more than 20 years
• Take ownership of a high-impact digital marketing function
• Competitive compensation and benefits
• Excellent long-term career growth opportunities

If you’re interested in learning more, I’d love to have a confidential conversation.


Phoebe Johnson
Recruiter• gpac
Call/Text: View phone number on click.appcast.io
Email: View email address on click.appcast.io


All qualified applicants will receive consideration without regard to race, age, color, sex (including pregnancy), religion, national origin, disability, sexual orientation, gender identity, marital status, military status, genetic information, or any other status protected by applicable laws or regulations. GPAC (Growing People and Companies) is an award-winning search firm specializing in placing quality professionals within multiple industries across the United States since 1990. We are extremely competitive, client-focused and realize that our value is in our ability to deliver the right solutions at the right time.