Marketing and Affiliate Program Manager

Job Description

Job Description

Benefits:

• Bonus based on performance
• Competitive salary
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Training & development
• Vision insurance

Job Description: Marketing and Affiliate Program Manager – Biotidez Peptides
Biotidez Peptides is a new business we have formed as part of our group of entrepreneurial businesses. It is just launching and we are looking for a motivated, experienced individual to help lead the revenue generation. Compensation will include a strong salary with unlimited upside.

Position Summary

The Marketing and Affiliate Program Manager – Biotidez Peptides is responsible for driving the growth and expansion of the Biotidez peptide business through strategic marketing, channel development, and revenue generation. This is a hands-on leadership role for an entrepreneurial executive with a strong marketing background who can develop growth strategies, build high-performing sales channels, and execute programs that consistently increase revenue.

This individual will own the company’s revenue growth strategy, leading the development of affiliate partnerships, paid marketing, public relations, and medical distribution channels. Success will be measured by increased sales, expansion of strategic partnerships, and sustained growth across all revenue-generating activities.

Compensation includes a competitive base salary plus a performance-based percentage of sales, aligning incentives with the growth of the business.

Key Responsibilities

1. Affiliate Program Leadership
Own and continuously improve the company’s affiliate marketing program by building a high-performing network of brand advocates and partners.

Responsibilities include:

· Recruit, onboard, and develop new affiliate partners.
· Build systems to train, motivate, and retain affiliates.
· Develop marketing collateral, educational materials, promotions, and sales tools.
· Create communication programs through webinars, newsletters, video training, social media, and live events.
· Monitor affiliate performance and implement strategies that increase engagement and sales.
· Identify top-performing affiliates and develop programs to maximize their success.
· Continuously improve affiliate acquisition, activation, and retention.

2. Paid Advertising & Customer Acquisition
Lead all paid marketing initiatives focused on accelerating customer acquisition and revenue growth.

Responsibilities include:

· Develop advertising strategy across digital platforms.
· Own messaging, positioning, and creative direction.
· Manage advertising agencies, freelancers, and platform partners.
· Monitor campaign performance and optimize return on advertising spend (ROAS).
· Build reporting dashboards and performance metrics.
· Test new channels, audiences, offers, and creative concepts.
· Ensure marketing investments consistently generate measurable sales growth.

3. Public Relations & Local Brand Development
Increase awareness and credibility of Biotidez through community engagement and strategic public relations.

Responsibilities include:

· Build relationships with local businesses, healthcare professionals, and community organizations.
· Develop local events, educational seminars, and networking opportunities.
· Strengthen the company’s reputation within the health and wellness community.
· Create partnerships that generate awareness, referrals, and new customers.
· Build a strong local brand presence that supports long-term revenue growth.

4. Medical Distribution Channel Development
Expand distribution opportunities and develop strategic partnerships throughout the medical and wellness marketplace.

Responsibilities include:

· Develop relationships with medical practices, wellness clinics, med spas, and other healthcare providers.
· Create programs that make Biotidez an attractive distribution partner.
· Develop sales tools and educational materials for providers.
· Identify new distribution opportunities and strategic partnerships.
· Monitor partner performance and identify opportunities to increase sales.
· Build scalable systems for onboarding and supporting distribution partners.

Revenue Leadership

The Marketing and Affiliate Program Manager is expected to lead the commercial growth of the Biotidez business by developing and executing strategies that increase revenue across all sales channels.

Responsibilities include:

· Develop and execute annual revenue growth strategies.
· Establish sales goals and key performance indicators (KPIs).
· Monitor performance across affiliate, paid advertising, and distribution channels.
· Identify new market opportunities, partnerships, and customer segments.
· Analyze sales performance and adjust strategies based on data and market trends.
· Collaborate with ownership to establish growth priorities and execute strategic initiatives.
· Foster a culture of accountability, innovation, and continuous improvement focused on increasing revenue.

Qualifications

· 5+ years of progressive leadership experience in marketing, business development, or commercial leadership.
· Demonstrated success growing a consumer brand or direct-to-consumer business.
· Strong background in digital marketing and paid advertising.
· Experience building or managing affiliate or influencer marketing programs.
· Experience developing sales channels or distribution partnerships.
· Strong analytical skills with the ability to use data to drive growth decisions.
· Exceptional communication and leadership skills.
· Entrepreneurial mindset with a bias toward action and accountability.
· Experience in health, wellness, supplements, pharmaceuticals, peptides, or related industries is strongly preferred.

Desired Characteristics

The ideal candidate:

· Thinks like a growth leader.
· Is equally comfortable developing strategy and executing day-to-day initiatives.
· Is highly organized and results-oriented.
· Builds strong relationships internally and externally.
· Thrives in a fast-growing entrepreneurial environment.
· Is creative, data-driven, and customer-focused.
· Takes ownership of revenue outcomes and inspires others to achieve ambitious growth goals.

Performance Measures

Success in this position will be evaluated by:

· Overall revenue growth
· Affiliate recruitment, engagement, and sales production
· Paid advertising performance, customer acquisition, and ROAS
· Growth of medical and med spa distribution channels
· Brand awareness and public relations impact
· Expansion of strategic partnerships
· Achievement of annual sales and revenue objectives

Compensation

This position offers a competitive compensation package consisting of:

· Competitive base salary
· Performance incentive based on a percentage of company sales
· Opportunity for additional incentive compensation tied to achievement of revenue growth milestones

The compensation structure is designed to reward exceptional leadership and the position’s success directly with the growth of the Biotidez Peptides business.