Partner Marketing Manager

DescriptionKforce's client in NYC is seeking an experienced Alliance Marketing Manager to lead integrated B2B marketing programs supporting strategic business partnerships. This role will work closely with alliance leaders, business development teams, sellers, and marketing stakeholders to develop and execute campaigns that drive engagement, demand, pipeline growth, and measurable business outcomes.Responsibilities:* Develop and execute integrated, multi-channel B2B marketing campaigns aligned with business and growth objectives* Create compelling messaging, content, and storytelling that brings solutions, capabilities, and client successes to life* Develop content across social media, thought leadership, email, video, and other digital channels* Support video content development, including concepts, storylines, stakeholder coordination, creative production, and final delivery* Partner with sales, business development, and marketing teams to execute go-to-market strategies and target-account initiatives* Lead campaign execution across content, digital, events, communications, analytics, and other cross-functional teams* Manage multiple complex campaigns and projects simultaneously while maintaining timelines and stakeholder expectations* Measure campaign engagement, pipeline influence, opportunity creation, and overall marketing effectiveness* Collaborate with external alliance partners on joint and co-branded marketing programsRequirements* 7-10 years of B2B marketing experience, , alliance marketing, including integrated campaigns, demand generation, or related marketing experience* Strong experience developing and executing multi-channel marketing campaigns* Hands-on experience with content development, storytelling, and video production* Strong understanding of the B2B buyer journey, demand generation, GTM strategy, and lead-to-opportunity conversion* Experience working across multiple stakeholders within a large, matrixed organization* Strong project management, communication, organizational, and attention-to-detail skills* Ability to manage multiple fast-moving marketing initiatives simultaneously* Professional services, consulting, or technology industry experience is preferred* Global or multi-regional marketing experience is a plusJob TypeContractCompensation40 - $55