Brand Manager - Hero

Church & Dwight is seeking a Brand Manager - Hero to join our team. The role focuses on leading the brand recharge for the #1 acne brand in America, owning partner and retail relationships, and driving commercialization across all touchpoints. Responsibilities Bring the brand recharge to life: Lead brand architecture and partner with creative to roll out a new look and feel across every consumer touchpoint. Lead brand collabs and partnerships: Identify brands, creators, or talent to partner with on Hero. Own the partnership strategy, planning, and execution from start to finish. Own the Design/Shape Patch Strategy: Lead the annual strategy for design and shape patches, from ideation through briefing, building buzz and cultural relevance around the brand. Champion AI‑Powered Creativity: Partner with the creative team to leverage AI in building innovative brand assets that push creative boundaries. Be the brand lead for 1–2 key retailers: Partner with sales to bring the brand story to retail customers, build joint plans, and drive profitable growth. Drive US commercialization: Lead strategy through execution for US‑based commercial innovation, including managing the transfer of projects from GNPI to the US and building a more formal approval process via Stage Gate. Own the forecast: Contribute to monthly PPR forecasting, partnering with leadership, brand, and sales to align on financial targets and keep the business on track. Manage the budget: Own brand budget planning, tracking, and allocation with discipline and accountability. Turn insights into action: Leverage consumption data, lead share modeling, and category analytics to uncover opportunities and fuel smarter decisions across the business. Stay on top of inventory: Collaborate across Sales and Ops to manage inventory position, communicate shifting targets, and evaluate ongoing opportunities. Anticipate what’s next: Obsessively track consumer behavior, competitive moves, and cultural shifts, and pivot plans with confidence and speed. Skills & Competencies The analytical edge: Mastery of market analysis, consumer research, and data‑driven decision‑making, with the ability to transform insights into action with speed and conviction. The leadership DNA: A natural collaborator who builds strong cross‑functional relationships and elevates the work of those around them. The entrepreneurial fire: You’re a self‑starter who doesn’t wait for permission, thrives in ambiguity, and finds creative paths when the road isn’t paved. The storyteller: Strong communication and presentation skills with the ability to build narratives that move people, whether it’s an internal stakeholder or a retail buyer. The operator: Organized, resourceful, and relentlessly prioritized. You move quickly, collaborate generously, and operate confidently when things aren’t perfectly defined. Education & Experience BA/BS required; MBA strongly preferred. 4–5 years in marketing (CPG, OTC, personal care, or related categories); beauty experience strongly preferred. Experience owning or influencing a P&L and delivering measurable business results. Familiarity with consumer research tools and syndicated data (e.g., Circana, Numerator, Scintilla). Experience building compelling sell‑in stories for retail customers and presenting in front of buyers preferred. Compensation & Benefits The U.S. base salary range for this full‑time position is $110,900–$157,900. The position is also eligible for a bonus. As a Church & Dwight U.S. employee, you (and eligible dependents, as applicable) will have access to medical, dental, vision, basic life insurance, paid vacation and sick time, and paid parental leave. U.S. employees are entitled to paid holidays, floating holidays, and vacation days starting in their first year of employment depending on hire date. You are also able to participate in our 401k retirement plan (with company match and profit‑sharing) and Discounted Employee Stock Purchase Plan. The actual base pay offered to the successful candidate will be based on multiple factors, including, but not limited to, job‑related knowledge/skills, experience, business needs, geographical location, and internal pay parity. Compensation decisions are dependent upon the facts and circumstances of each position and candidate. Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities. #J-18808-Ljbffr