Senior Manager of Demand Generation

Base pay range$100,000.00/yr - $130,000.00/yrYooz is seeking a strategic, execution-focused Senior Manager of Demand Generation to serve as the architect and operator of our North American demand generation engine. In this role, you'll drive measurable pipeline and revenue growth across multiple verticals leveraging your skills in ABM, content marketing, and multi-channel campaigns.ResponsibilitiesScale the demand generation engine for designated verticals using ABM, content marketing, and integrated campaigns that directly drive pipeline and revenue through our direct sales modelDesign and execute data-driven campaigns across multiple channels—email, events, digital, and emerging platforms with clear focus on ROI, pipeline contribution, and revenue impactBuild 12-month strategic plans and execute campaigns 3+ months ahead staying proactive while remaining agile to test new tactics and emerging technologiesCreate and manage sophisticated lead-nurturing programs that engage prospects at every stage of the buyer's journeyOwn messaging strategy for key verticals—understanding what resonates with each industry and translating that into campaigns that accelerate deal velocityJoin a high-performing demand generation team fostering a growth mindset and player-coach mentalityPartner strategically with outsourced lead generation vendors and our internal SDR team to ensure alignment across the entire lead funnel and optimize conversion at each stageCollaborate with Revenue Operations to ensure Salesforce and marketing automation tools are optimized for tracking, reporting, and seamless lead managementRequirements5+ years of demand generation or integrated marketing experience in high-growth B2B SaaS companies (fintech experience is a bonus)5+ years of proven track record of driving measurable revenue growthProven experience selling into or marketing to the C-suite (CFO, Controllers, or VP Finance roles preferred); deep understanding of how executive-level buyers make decisionsDemonstrated ability to develop marketing strategy and execute campaigns across multiple verticals. Preference for marketing experience in construction, manufacturing, professional services, or hospitalityDeep hands-on experience with direct sales models—you understand the unique dynamics of supporting direct sales organizations and optimizing the lead funnel accordinglyStrong expertise in lead generation metrics, funnel optimization, and channel performance analysis; you're as comfortable diving into data as you are crafting strategyProven track record managing agencies and creating compelling content while also being able to write impactful messaging yourselfStrong leadership and mentoring skills with high emotional intelligence; you know how to inspire talent while maintaining a player-coach mentalityBenefitsLocation: RemoteCompensation: Base salary starting at $100k + bonus (Higher salary will be considered for highly qualified candidates)Health, dental, and vision coverage starting your first full month401(k) with employer matchLife insurance, short and long-term disability insuranceGenerous paid time off + 11 paid holidays + 1 paid volunteer dayPaid parental and sick leaveSponsorship not available. Position only available to those within the US with legal authorization to work.J-18808-Ljbffr