Analytics Lead, Full Stack (Consumer Analytics)

Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without any hidden fees or compounding interest.The Risk & Analytics team makes crucial decisions that direct affirm's business strategy. Our team designs and runs experiments to decide which product features to launch and which marketing campaigns to fund. We analyze performance not just to report on it, but to determine where to invest resources for maximum impact through building tools and analytical frameworks. We take ownership of the entire analytical lifecycle, from initial question to final business decision, ensuring affirm grows efficiently and intelligently.After building a market-leading BNPL network, we're entering our next ambitious chapter: transforming DTC shopping. At the center of this vision is the affirm marketplace, a rapidly scaling, high-leverage platform that connects consumers with merchants in a dynamic, two-sided ecosystem.We're looking for a marketplace analytics lead to help architect and optimize the economic engine of our marketplace, balancing supply, demand, pricing, and user experience to drive sustainable growth. This is a high-impact IC role at the intersection of product, growth, and marketplace strategy.What You'll DoOwn marketplace monetization and economics, balancing merchant supply, consumer demand, and pricing to drive engagement, conversion, and profitabilityMonitor marketplace performance and adjust strategies based on engagement, relevance, merchant outcomes, LTV, and overall healthBuild and maintain dashboards and reporting to track key marketplace KPIs and enable data-driven decisionsPartner with Sales, Client Success, and Marketing to grow marketplace partners and increase merchant valueCollaborate with Product and Engineering to improve the effectiveness, competitiveness, and relevance of marketplace inventory and offersAnalyze supply-side dynamics, including incentives, pricing, and placement, to understand elasticity and drive incremental GMVLead analyses and experiments to test and refine new placements and optimize marketplace performanceConduct loan-level profitability analyses to ensure offers align with credit and financial goals while balancing consumer and merchant valueEvaluate affiliate portfolio performance by integrating network data, identifying trends, and assessing the incremental impact of merchant-funded incentivesWhat We're Looking For7+ years in analytics, with experience in marketplaces, ads/affiliate ecosystems, or two-sided platformsStrong intuition for supply-demand dynamics, pricing, and marketplace tradeoffsExperience with data tools such as SQL, Python, DBT, Sigma; comfortable managing ETLs and working with engineering teams to optimize data pipelinesStrong curiosity and bias toward leveraging AI tools to accelerate analysis, automate workflows, and increase personal and team productivityExperience working cross-functionally with Product, GTM, and EngineeringHigh ownership, strong judgment, and a bias toward actionPay Grade - MEquity Grade - 8Employees new to affirm typically come in at the start of the pay range. affirm focuses on providing a simple and transparent pay structure which is based on a variety of factors, including location, experience and job-related skills.Base pay is part of a total compensation package that may include equity rewards, monthly stipends for health, wellness and tech spending, and benefits (including 100% subsidized medical coverage, dental and vision for you and your dependents.)USA base pay range (CA, WA, NY, NJ, CT) per year: $180000 - $230000USA base pay range (all other U.S. states) per year: $160000 - $180000affirm is proud to be a remote-first company! The majority of our roles are remote and you can work almost anywhere within the country of employment. affirmers in proximal roles have the flexibility to work remotely, but will occasionally be required to work out of their assigned affirm office. A limited number of roles remain office-based due to the nature of their job responsibilities.BenefitsHealth care coverage – affirm covers all premiums for all levels of coverage for you and your dependentsFlexible Spending Wallets – generous stipends for spending on Technology, Food, various Lifestyle needs, and family forming expensesTime off – competitive vacation and holiday schedules allowing you to take time off to rest and rechargeESPP – an employee stock purchase plan enabling you to buy shares of affirm at a discountWe believe it's on us to provide an inclusive interview experience for all, including people with disabilities. We are happy to provide reasonable accommodations to candidates in need of individualized support during the hiring process.For U.S. positions that could be performed in Los Angeles or San Francisco Pursuant to the San Francisco Fair Chance Ordinance and Los Angeles Fair Chance Initiative for Hiring Ordinance, affirm will consider for employment qualified applicants with arrest and conviction records.J-18808-Ljbffr