Associate Director of Product Management (Lancaster)
Client Growth Resources
Summary of the Position: The Associate Director of Product Management is responsible for leading a portfolio of products with the objective of driving profitable growth, market share expansion, and long-term portfolio sustainability. This role oversees the development and execution of multi-year product strategies aligned with customer needs, competitive dynamics, operational capabilities, and overall business objectives. In addition to leading product strategy, this position plays a key role in supporting contract manufacturing partnerships and ensuring strong alignment between product management, supply chain, and manufacturing operations. The Associate Director partners closely with R&D, operations, supply chain, quality, finance, marketing, sales, and external manufacturing partners to ensure successful product development, launch, and lifecycle execution. The ideal candidate combines strong strategic thinking with hands-on experience in a manufacturing environment and supply chain operations. They are a collaborative leader who drives cross-functional execution, innovation, operational excellence, and commercial performance.Roles and Responsibilities· Lead and mentor a team of product managers, fostering a culture of continuous improvement.· Responsible for product P&L management ensuring financial performance aligns with business goals.· Oversee strategic product plans developing multi-year product roadmaps to align cross-functional teams.· Develop and manage lifecycle strategies including launch, growth, access, modification, and rationalization.· Manage new product development projects from Business Case through Audit stages working in collaboration with internal partners such as innovation, operations, supply chain, finance, sales, and marking.· Serve as the bridge between innovation (R&D), manufacturing, supply chain, quality, marketing, and sales to ensure alignment from development through commercialization.· Assist in contract manufacturing management, including coordination with external manufacturing partners to support product launches, capacity planning, quality standards, and cost control.· Identify operational risks and proactively develop mitigation strategies related to supply, production, and regulatory considerations.· Maintain a portfolio of product initiatives balancing resources, timing of returns, and risk exposure.· Design strategic launch plans to test product positioning, claims, and market acceptance. · Monitor the performance of innovation initiatives using key metrics, such as product vitality, to evaluate impact and refine strategies as necessary.· Work with channel management to execute product strategy and meet topline revenue objectives. · Partner with marketing management on product campaign development. · Develop and implement product strategies to manage and mitigate channel conflicts and maximize reach. · Collaborate with professional service veterinarians to identify and engage key opinion leaders (KOL) to enhance product credibility and awareness.· Develop and manage budgets ensuring optional resource allocation and effectiveness of marketing activities. · Regular attendance required· Perform other assigned duties as they may be required in meeting company objectives.· Communicate effectively with other departments within the organization and function within a team environment.RequirementsMinimum Requirements:· Strong strategic thinking and with the ability to translate market insights into actionable plans.· Creative marketer with the ability to craft product experiences that deeply resonate with target audiences.· Experience supporting or partnering in contract manufacturing management, including external supplier coordination and performance oversight.· Proven ability to lead cross-functional teams and deliver complex product initiatives from concept through commercialization.· Strong financial acumen, including P&L management and margin optimization.· Exceptional communication and interpersonal skills to effectively collaborate with stakeholders at all levels.· Results-oriented mindset with a passion for driving innovation and achieving business growth.· Self-motivated, adaptable, and able to thrive in a fast-paced and dynamic environment.· Mix of technical product and commercial experience.Experience and Skills· Bachelor's degree in business, marketing, or a related field. MBA or advanced degree preferred.· 7+ years of marketing or sales experience with 3+ years of product management or related experience
$88.4k - $117.9k
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