Audience Management Specialist
Mindlance
Job-ID29338040Reference26-26555Salary$63.48 / hourRemote100% Remote Audience Management Job Description: Role Overview The Audience Management Contractor will own the day-to-day execution of audience management, permissions, and routine access across multiple systems supporting Global Retail Support (GRS), Retail Engagement, and the Field. This role is responsible for handling high-volume operational requests, triaging field issues, managing permissions, and establishing structured documentation and request templates to enable business self-service and reduce single-point-of-failure risk. Key Responsibilities Audience Creation & Configuration
- Build and maintain standard and bespoke audiences in RPM.
- Set up and maintain manual directory groups for complex, nuanced audiences across multiple systems.
- Ensure accurate access management to maintain compliance, data privacy, and confidentiality across all systems. Access & Content Management
- Set up, manage, and audit Box content structures and user access permissions.
- Triage, process, and fulfill access requests across multiple platforms
- Maintain traceability by documenting the full inventory of managed groups and where they are deployed. Triage & Support
- Manage and monitor the Audience Management Slack channel.
- Serve as the first point of contact for day-to-day audience-related inquiries, access issues, and troubleshooting reported by the field and business partners.
- Escalate complex technical issues or high-stakes requirements to the Platform Lead or RCC when appropriate.
- Ensure requests are resolved in a timely manner to prevent operational delays. Documentation & Process Standardization
- Formalize existing, scattered documentation into a consolidated suite of clear instructional guides.
- Document data privacy rules, guidelines, and best practices regarding people data and appropriate system use in Retail audience management.
- Help design and build standardized audience request intake templates to streamline requests and promote business self-service. Supported Platforms & Systems
- Primary Tools: RPM, Client Directory groups, Box, Slack (channels and workflows).
- Connected Platforms & Environments: Hello, Learning, Client Events / Retail NSO tenant, Phantom video, The Grove, and emerging AI tools (e.g., Multi-Dev, Milan). Qualifications & Key Skills
- Audience & Access Systems Experience: Practical experience administering user access, groups, and audience segmentation across complex, multi-system environments.
- Data Privacy & Governance Awareness: Clear understanding of data privacy principles, confidentiality, and governance rules related to managing people data.
- Technical Troubleshooting & Triage: Ability to diagnose, investigate, and resolve user access discrepancies, broken audience configurations, and permission issues.
- Documentation & Instructional Writing: Demonstrated ability to translate complex technical workflows into structured, easy-to-follow documentation, standard operating procedures (SOPs), and request templates.
- Communication & Stakeholder Support: Strong communication skills to support cross-functional marketing and engagement teams, manage support channels, and interface effectively with field teams and technical leads. Key Success Metrics
- Timely Execution: Timely response and resolution of all incoming routine audience requests, questions, and access reports.
- Documentation Delivery: Delivery of a complete, consolidated documentation suite and standardized request templates before the end of the contract term.
- Self-Service Enablement: Measurable reduction in the business's dependency on manual consultations through effective self-service documentation and streamlined request workflows.
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