Sales Director

Sales Director

Location: Atlanta, GA

Salary Range: $ 152,000.00 to $ 190,000.00

About SKF:

SKF, reducing friction since 1907, re-imagining rotation for a better tomorrow!

SKF is an industry-leading manufacturer that has been a cornerstone in industrial life. Wherever there are machines or products in motion, SKF bearings are there to reduce friction. SKF drives the industries that support our way of life, powers the machines that put food on the table, and even helps explore the cosmos.

Sustainability is at the heart of everything we do. SKF is on pace to decarbonize all its production facilities by 2030.


We're guided by our SKF values. Collaboration is critical to the success of our colleagues, partners, and customers. Curiosity and Courage provide a foundation for innovation and advancement. And we do this work out of Care for our people, customers, communities, and the planet.


We're a company committed to a culture of belonging, where all our people are encouraged to be themselves and grow their careers in an equitable environment.


Learn about SKF at

Position Summary

The Sales Director is responsible for delivering incremental, profitable sales growth across the assigned Southeast geography by expanding new business, increasing penetration within existing accounts, and shifting competitor share to SKF. This leader drives a disciplined growth operating system across the region-setting clear targets, building pipeline and conversion rigor, and ensuring field execution through distributors and direct customer engagement. The position partners closely with internal and external stakeholders to prioritize the right market segments, opportunities, and initiatives within the industrial aftermarket sales organization.


Key Responsibilities

• Own and deliver a regional sales growth plan, including new business acquisition targets, competitor displacement goals, and account penetration priorities.
• Lead, coach, and hold the sales team accountable to prospecting discipline and opportunity conversion.
• Build joint growth plans with key distributor leadership.
• Execute pricing, value proposition, product, and go-to-market initiatives.
• Run monthly regional reviews to drive pipeline health and forecast accuracy.

Leadership & Team Development

• Coach and develop high-performance sales teams.
• Build talent capability in competitive selling and growth mindset.

Customer / Stakeholder Engagement

• Lead key customer and distributor relationships.
• Own regional escalation and resolution.

Cross-Functional Collaboration

• Partner with pricing, quoting, operations, product and marketing teams.
• Remove barriers to competitive wins.

Operational Excellence

• Monitor pipeline coverage, win rates, and conversion metrics.
• Manage T&E budget for ROI.

Strategic Communication

• Lead monthly RAC reviews.
• Communicate performance and growth actions.

Qualifications

Education: BS/BA in Business, Engineering, Marketing, Industrial Distribution, or related field.

Experience: Proven sales leadership with incremental growth and competitive share gain.

Technical Skills: CRM, Microsoft Office.

Other: Strong leadership, communication, analytical, and value-selling skills.

Travel Requirements

Extensive travel required

What You'll Love About SKF:

Rest and Relaxation. Enjoy a generous PTO policy and 13 paid holidays.

Work/Life Integration. SKF supports work/life integration, home, family, community, personal well-being and health. Flexible work options available, depending on role.


Diversity in the Workplace. At SKF, we strive to embed Diversity, Equity and Inclusion in everything we do. By developing a culture of belonging, our people can flourish; leading to an inclusive, equitable environment that promotes leadership, engagement and innovation.


Best in Class Benefits. SKF cares about the wellbeing of our employees. Comprehensive healthcare options to fit your needs and opt out payment. Added benefits include company paid life insurance, STD, LTD. Supplemental benefits include critical illness coverage, tuition reimbursement, employee discount programs, and much more!


Bonus. SKF offers STVS (Short Term Variable Salary) or Sales Incentive based on company performance and at the discretion of management.


Invest in your Future. Participate in our 401K program that boasts a 10% employer contribution: 100% match up to 5% of your elected contribution (100% Vested) plus an additional 5% company contribution.

About SKF

SKF has been around for more than a century and today we are one of the world's largest global suppliers of bearings and supporting solutions for rotating equipment. With more than 40,000 employees in around 130 countries, we are truly global. Our products are found everywhere in society. In fact, wherever there is movement, SKF's solutions might be at work. This means that we are an important part of the everyday lives of people and companies around the world. See more, at