Marketing Operations Manager
Harrow Defunct
Marketing Operations Manager
Reporting to the Marketing Director and part of the Commercial team, the Marketing Operations Manager supports the brand team in executing upstream and downstream marketing activities across all brand portfolios. This role manages marketing platforms — including Veeva PromoMats, the marketing fulfillment site, and Showpad — and owns the promotional review cycle (PRC) for both Branded and Compounded Product portfolios, ensuring all materials submitted for distribution are accurate, compliant, and filed with the FDA in a timely manner.
Core responsibilities include:
- Coordinate all promotional materials through the PRC process in Veeva PromoMats, including scheduling, forecasting, and prioritization of jobs against business priorities.
- Review and QC all FDA-approved promotional materials submitted and annotated for PRC, and lead weekly promotional review meetings to drive coordinated, timely feedback and approval.
- Work with the Promotional Review Committee to ensure regulatory approval and 2253 submission of materials prior to dissemination, coordinating with outside vendors on accurate final submissions.
- Maintain organized, audit-ready documentation of PRC decisions and approvals, and monitor OPDP and PhRMA Code guidance to keep promotional review practices current.
- Manage the trademark log for all Harrow trademarks to ensure accurate, consistent use across promotional materials.
- Identify and implement process and systems efficiencies across marketing platforms, and manage SOPs for all SaaS marketing tools.
- Train new team members and cross-functional stakeholders on PRC submission requirements and the Veeva PromoMats workflow.
- Create and maintain NDCs and labels for all ImprimisRx compounded products, and submit them to the required databanks.
Qualifications and requirements include:
- Bachelor's degree.
- Experience in marketing to the ophthalmic audience and with ophthalmic pharmaceuticals preferred.
- Understanding of the FDA promotional review (PRC) process.
- Demonstrated experience working cross-functionally across departments.
- Attention to detail and strong organizational skills.
- Creative thinker able to provide novel solutions to new issues.
- Able to work under pressure, meet deadlines, and exercise sound judgment and high ethical standards as a team player.
- Excellent written and verbal communication skills, including effective customer and field sales communications.
- Ability to multitask and adjust priorities as needed.
- Proficiency with MS Office (Outlook, PowerPoint, Excel); experience with Salesforce, Pardot, Airtable, and Tableau a plus.
- Experience with Adobe Suite (Photoshop, InDesign, Illustrator) a plus.
Position type: Remote
Travel: Up to 10%
$102k - $144k
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