Content Marketer

Job Opportunity At Ramsey EducationTeam: Ramsey EducationLocation: Franklin, TN—on-site, relocation assistance available, flexible schedules availableSalary: $60,000-$80,000/year* + profit sharing + benefits*Range depends on skill level and overall experience.A Little Bit About Us: You might know us from our founder and CEO, Dave Ramsey, who's given no-nonsense money advice on the radio since 1992. Three decades later, Ramsey Solutions is a household name in personal finance, with a mission to change the toxic money culture for good.Our Mission: Ramsey Solutions provides biblically based, commonsense education and empowerment that give HOPE to everyone in every walk of life.Here's a Taste of Our Benefits:Health insurance (includes plans eligible for an HSA—with a company match up to $500!)401(k) retirement plan with 4% match/company contributionAnnual wellness, counseling and grocery membership reimbursementOn-campus cafe with subsidized pricing for breakfast, lunch and coffee barDependent care FSATons of cultural activities, like weekly devotional, leadership development courses, Battle of the Bands, and one epic Christmas party!Where and How You'd Work:Ramsey Solutions Headquarters is located just outside of Nashville in Franklin, Tennessee. We value our strong, unified company culture because we believe the best work is done together. That's why all of our team members work on-site under the same roof. But work-life balance is also important to us, so we offer flexible work schedules to take the stress out of appointments, family obligations and other needs that may pop up.While every team member has a designated workspace (with an electronic sit-stand desk), our campus was designed to house a variety of unique work and play zones (e.g., quiet library space, coffee bar/lounge areas, recreational game zone, and outside/patio work and break areas).What You'd Do in This Role:In this role, you will create and implement strategic marketing and content strategies. You will collaborate with various teams, utilize customer insights, and leverage data to drive marketing success.You're Probably a Match If:You have 3+ years of digital marketing experience, including experience in driving key marketing metrics tied to awareness and conversion.You enjoy working with Google Analytics and keyword research tools such as Ahrefs.You have strong email marketing and organic social experience, including managing corporate social media accounts on behalf of a brand, specifically on LinkedIn.What Winning Looks Like:Craft and implement a dynamic omnichannel (channel marketing) marketing strategy, leveraging email, content marketing, SEO, and organic social mediaIdentify customer pain points and establish user intent for the development of content, tools and resources.Create and curate original, captivating content - copy, video, graphics and stories that nurture community interaction and engagement.Utilize Google Analytics for in-depth analysis and personalized marketingDevelop a multi-channel content plan that supports the customer value journey, emphasizing nurturing prospects with content.Other Stuff to Know:We're looking for people who are passionate about our mission. This isn't just a J-O-B. We experience resistance every day because what we believe is absolutely countercultural. We actually hate debt. We actually cut up our credit cards . . . like, for real. Some of us are still fighting our way out of debt, but we aren't going back. If you don't know much about Ramsey Solutions and our founder, Dave Ramsey, we encourage you to download the Ramsey Network mobile app and consume our content.If Ramsey Solutions sounds like a workplace where you can get excited about Mondays, apply today. We can't wait to hear from you! EOE, including disability/vets