Business Development Associate

Annual Compensation Range: $70,000K - $85,000K + Incentive Plan. Full-Time, Benefit Eligible Profession: Healthcare Business Development Location: Remote Travel: 75% of time traveling About the Opportunity We are seeking a high-energy, results-driven Business Development Associate to join our Sales team. In this field-based role, you will serve as a key driver of brand awareness and pipeline growth by conducting outreach to birthing hospitals and physician practices, generating qualified leads, and securing initial meetings that convert into proposal opportunities Key Responsibilities Conduct heavy prospecting through in-person visits to hospitals and clinics to identify needs and schedule initial meetings Engage physician groups, hospital associations, advocates, and professional networks to expand brand visibility and open doors to engagement Successfully secure next-step meetings and transition qualified opportunities to senior business development leaders Achieve monthly targets for new meetings and opportunity generation Collaborate with marketing and business development teams to refine outreach messaging and leave-behind materials Build brand awareness and maintain integrity of messaging and outreach cadence Develop strong knowledge of the OB/GYN service line, hospital dynamics, regulatory environment, and competitive landscape Utilize CRM tools, LinkedIn Sales Navigator, Microsoft Excel, and Outlook to manage outreach efforts Qualifications Bachelor’s degree in business, communications, healthcare, or related field required. High-volume, field-based cold calling experience required. Strong oral and verbal communication skills with the ability to connect and build relationships in person required. Proven ability to overcome objections and deliver qualified leads required. Detail-oriented, persistent, tenacious, and self-motivated required. Ability to work independently and adapt outreach strategies as needed required. 5+ years of business development or sales experience preferred. Business development or sales experiencewithin the healthcare industry preferred. What Success Looks Like Consistently meeting or exceeding monthly meeting-generation targets Delivering qualified opportunities that progress to proposal stage Expanding brand recognition within targeted hospital markets Demonstrating persistence, creativity, and strategic outreach execution Why Join OBHG? Join a mission-driven organization that is transforming women's healthcare nationwide. At OBHG, you'll be part of a team committed to improving maternal outcomes, supporting clinicians, and delivering innovative healthcare solutions. With a collaborative culture, opportunities for growth, and the chance to make a meaningful impact every day, OBHG offers more than a job—it offers a purpose-driven career. What We Offer - The Good Stuff: A mission based company with an amazing company culture Paid time off & holidays so you can spend time with the people you love Medical, dental, and vision insurance for you and your loved ones Health Savings Account (with employer contribution) or Flexible Spending Account options Employer Paid Basic Life and AD&D Insurance Employer Paid Short- and Long-Term Disability wOptional Short Term Disability Buy-up plan 401(k) Savings Plan with match Legal Plan &Identity Theft Services Mental health support and resources Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor. #J-18808-Ljbffr