Sr. Manager, Marketing - Texas Region

Dedicated to innovative placemaking, Howard Hughes Communities is the real estate platform of Howard Hughes Holdings Inc. (NYSE: HHH) and is recognized for its ongoing commitment to design excellence and to the cultural life of its communities. Building on that foundation, we foster a culture of curiosity that empowers every employee to shape their own story within our organization.

About the Role

Howard Hughes Communities is seeking a strategic, highly organized, and collaborative Senior Marketing Manager to support marketing initiatives across the Texas Region. Based in The Woodlands, this role will help lead the planning and execution of integrated marketing programs for The Woodlands, Bridgeland, The Woodlands Hills, and other regional initiatives.

The Senior Marketing Manager will serve as a key marketing partner to regional leadership and cross-functional teams, translating business priorities into clear marketing plans and well-executed campaigns. This role will work across brand strategy, community and property marketing, content and communications, digital marketing, events, partnerships, vendor management, and performance reporting.

The ideal candidate is a confident marketing generalist who can move comfortably between strategic planning and hands-on execution. They are an excellent writer and project manager, have strong judgment, understand how to protect and grow a brand, and can manage multiple priorities in a fast-moving, highly collaborative environment.

What You Will Do

Regional Marketing Strategy and Planning

• Support the development and execution of annual and quarterly marketing plans for the Texas Region and its communities.

• Coordinate marketing calendars, priorities, approvals, and deliverables across multiple communities and workstreams.
• Identify opportunities to strengthen awareness, visitation, engagement, customer experience, and business results across the portfolio.

Community and Property Marketing

• Support marketing initiatives for The Woodlands, Bridgeland, The Woodlands Hills, and other Texas projects as assigned.
• Collaborate on the development of positioning, messaging, launch plans, and campaign materials for community, residential, retail, office, hospitality, multifamily, and mixed-use initiatives.

• Maintain a strong understanding of each community’s audience, competitive environment, brand expression, and customer journey.
• Ensure marketing materials and customer-facing experiences are accurate, timely, compelling, and aligned with brand standards.

Brand, Content, and Communications

• Serve as a brand champion, maintaining consistency across campaigns, creative assets, websites, social channels, presentations, signage, and other communications.

• Partner with creative teams, agencies, photographers, videographers, and other suppliers to produce high-quality, brand-aligned content.

• Organize and maintain marketing assets, content libraries, photography, video, and campaign files so they are accessible and current.

Digital Marketing and Customer Engagement

• Support digital marketing efforts across websites, email, social media, online listings, and other relevant channels.
• Partner with marketing team to develop and manage content calendars and workflows, coordinating content creation, review, approvals, publishing, and optimization.
• Work with internal and external partners to improve website content, search visibility, user experience, and conversion paths.

Events, Experiences, and Partnerships

• Support the execution of regional and community events, activations, open houses, grand openings, seasonal programs, and other experiences.

• Ensure events and activations are aligned with brand standards, audience expectations, safety requirements, and business objectives.
• Attend events and programs, including occasional evenings, weekends, and holidays as business needs require.

Budget, Vendor, and Project Management

• Support the management of marketing budgets, schedules, scopes, invoices, accruals, and spend reporting.
• Manage contracts and invoicing procedures ensuring compliance and prompt payment.

• Track deliverables and proactively address risks, dependencies, budget issues, and competing priorities.
• Maintain organized records and follow regional processes for approvals, contracts, files, and vendor payments.

Team and Cross-Functional Collaboration

• Serve as a trusted marketing advisor and day-to-day partner to Head of Marketing
• Collaborate with marketing team members to clarify ownership, coordinate work, share knowledge, and maintain consistent standards.
• Provide thoughtful direction and feedback to internal contributors, agencies, vendors, and project partners.

What Success Looks Like

• Texas Region marketing priorities are translated into clear plans, owners, timelines, and deliverables.
• Campaigns and community initiatives are strategically aligned, well executed, and consistent with the regional and/or corporate brands.
• Internal stakeholders and external partners experience the marketing team as organized, responsive, and solutions-oriented.
• Events, content, digital channels, and communications strengthen engagement and support business objectives.
• Budgets, vendors, approvals, files, and reporting are managed accurately and proactively.
• Contribute to a culture of accountability, responsiveness, creativity, and continuous improvement.

About You

• Bachelor’s degree in marketing, communications, public relations, business, or a related field; equivalent experience may be considered.
• Seven or more years of progressive marketing experience, preferably including experience with real estate, master-planned communities, mixed-use development, retail, residential, hospitality, or place-based brands.
• Demonstrated experience developing and executing integrated marketing plans across multiple channels and audiences.
• Strong writing, editing, presentation, and verbal communication skills.
• Proven ability to manage multiple projects, deadlines, budgets, vendors, and stakeholders simultaneously.
• Experience with digital marketing, social media, email marketing, websites/CMS platforms, analytics, and content development.
• Experience planning and executing events, activations, or customer-facing programs.
• Strong business judgment, attention to detail, problem-solving ability, and follow-through.
• Comfort working independently while maintaining proactive communication and alignment with leadership and partners.
• Proficiency with Microsoft Office; experience with project management, reporting, creative, CRM, CMS, email, social media, or analytics platforms is preferred.
• Ability to travel between Texas communities and work occasional evenings, weekends, or holidays when required by events and business priorities.

Benefits Built for You At Howard Hughes Communities, we offer competitive, market-based compensation that rewards performance and supports career growth. Our comprehensive benefits package designed to support employees at every stage of their career, is focused on holistic wellness—social, emotional, financial, and physical.

• Competitive 401k plan
• Generous PTO policy
• Premium medical, dental, and vision coverage
• Voluntary benefits for unexpected life events
• Student loan assistance and stipends to assist with lifelong learning

About Howard Hughes Communities

Howard Hughes Communities develops, owns, and operates the nation’s premier large-scale master planned communities and mixed-use developments. Our award-winning portfolio includes The Woodlands, Bridgeland, and The Woodlands Hills in Greater Houston; Summerlin in Las Vegas; Teravalis in Greater Phoenix; Ward Village in Honolulu; and Merriweather District in Columbia, Maryland. Strategically positioned to meet and accelerate development based on market demand, we offer one of the strongest real estate platforms in the country. Learn more at communities.howardhughes.com .

This job description is not meant to be an “all-inclusive” list of the duties and responsibilities of this job. Other related duties and responsibilities may be assigned. Howard Hughes Communities reserves the right to change or modify job duties as necessary based on business necessity.

NOTICE TO THIRD-PARTY AGENCIES Please note that Howard Hughes Communities does not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Recruitment Fee Agreement, Howard Hughes Communities will not consider or agree to payment of any referral compensation or recruiter fee. In the event a recruiter or agency submits a resume or candidate without a previously signed agreement, Howard Hughes Communities explicitly reserves the right to pursue and hire those candidate(s) without any financial obligation to the recruiter or agency. Any unsolicited resumes, including those submitted to hiring managers, are deemed to be the property of Howard Hughes Communities.

Job Summary

Job number: REQ5148
Profession: Other