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Marketing Data Analytics Manager

Full-time

Casey's

: Looking for a work culture that values hard work, service, and having a good time? Look no further than Casey's! Our commitment to treating people the way they want to be treated is at the heart of everything we do. We take pride in caring for our guests, our communities, and each other, while staying true to our roots. Join our Omnichannel Marketing team as the Marketing Data Analytics Manager and help us build a better future! As the Marketing Data Analytics Manager, you'll be responsible for driving the development and implementation of data-driven products, strategies, and solutions to support business growth and decision-making. You'll ensure alignment and coordination with Marketing and Merchandising stakeholders, the Analytics Center of Excellence team and analytical efforts across the organization. Key Responsibilities include:
  • Oversee and drive analytics initiatives within the Omnichannel Marketing team, delivering actionable insights and recommendations to drive business performance and results. Act as the expert in the function's analytical capabilities at Casey's.
  • Collaborate with Analytics Center of Excellence leadership & strategy to align to enterprise analytical platforms, approaches, and architecture standards to drive consistency and improve analytical capabilities at Casey's.
  • Contribute, collaborate, and nurture Casey's Community of Insights, leading to improved analytical capabilities across the organization and cross-departmental communication to enhance the function's analytical skills and collaboration leading to self-service and self-sufficiency.
  • Develop and maintain functional dashboards/reports, providing the function's stakeholders with timely and accurate performance metrics. Collaborate with other departments to maintain and support the development and publication of Casey's dashboards, enabling self-service analytics while ensuring data accuracy and consistency.
  • Conduct in-depth analysis by combing through data for insights. Collaborate with various teams, as needed, to identify opportunities, solve complex business problems, and drive informed decision-making.
What you can expect when you join the Casey's Team:
  • A transformative culture putting service first and taking pride in caring for our guests, our communities, and each other.
  • Opportunities to use cutting edge technologies and enterprise-wide collaboration to enable our strategy and drive world class service.
  • The right balance between work and life, to do your best work and enjoy those important personal moments. Ask about our options for workplace flexibility that may be available.
  • We're here for families! Great benefits including choices in medical plans, dental, vision, life insurance, employee stock purchase program, charitable giving programs, parental leave AND an onsite Child Development Center.
  • Competitive pay, 401k company match up to 6%, vacation & sick time, paid holidays, volunteer time, and an onsite cafeteria
  • Dress for your day dress code, jeans are welcomed!
  • The opportunity to work for a big company that has not lost our small company feel. Our senior leadership team is engaged, involved and accessible!
  • What are you waiting for? Come be a part of a company that is growing, transforming and is here for good!
#LI-KW1 Requirements:
  • At least seven years of progressive experience leading and managing a team within a data-driven organization, leading, and developing a team of analysts.
  • Bachelor's degree in a relevant field such as Business Administration, Analytics, Data Science, or a related discipline or work-related equivalent experience required.
  • Strong expertise in performance marketing, retail media, loyalty programs or media mix modeling preferred.
  • Demonstrated ability to translate complex data into actionable insights.
  • Ability to manage multiple concurrent projects and team members activities, keeping accountable for timelines, expectations, and ongoing communication.

Vacancy posted 1 day ago
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