Social Media Lead

Reejig is the work operating system. We give enterprises a clear, validated view of their work, then help them redesign it so that people and AI agents can do their best work together. We work with some of the largest companies in the world, and we build the same way we sell, in the open, as Builders. This is a place for people who want to help define how work operates in the AI era. The Role The way Reejig shows up in public is one of our most important assets. It lives across the founders' voices and the Reejig brand, and it needs a leader. You will own social strategy across both founder led content and Reejig brand content, and you will lead a small team to deliver it. LinkedIn and YouTube are the primary channels, with the short form and clips that come off them. You are creative and systems driven in equal measure. You can write the hook that stops the scroll, and you can build the engine that lets great content ship every day without you touching every post. We are looking for both, because one without the other does not scale. What you will own Strategy. You set the social strategy across founder and brand. You decide what we make, where it goes, and how we know it is working. You bring a point of view, not a calendar. The founder voice. You own how the founder shows up. She brings a steady stream of points of view, and your job is to capture them, write in her voice well enough that she publishes with light edits, and turn one idea into many. That takes listening, pattern recognition, and taste. The Reejig brand voice. You also own how the company shows up. The brand sits alongside the founders in its own register, and the two reinforce each other. LinkedIn and YouTube. These are the channels that matter most. Direct, credible writing on LinkedIn. Long form and native short form on YouTube, with the clips and cutdowns that travel. You build the video workflow end to end, from capture to publish to iterate. The system. You turn one recording into many assets and one idea into a week of content. You build the capture habit, the production rhythm, and the playbook, so the work runs and scales rather than depending on any one person. The team. You lead a small but mighty content team, video editing, video recording, and a social media manager, and you get the best out of each of them. You set the bar, orchestrate the work across the group, and grow the people to it. The craft Hooks. The first line decides everything. You can write ten for one idea before you pick the one. Writing. You write in someone else's voice as well as your own, and you know what lands. Storytelling. You find the story in a customer moment, a product decision, or a conversation, and you tell it in the format the channel rewards. Capture. You are comfortable behind a camera and in front of one. You see the moment worth catching and ship it before the thinking goes stale. A phone and a clip on mic count. Who you are Five or more years in social, content, or communications, with a strong body of work behind you. You do not need a B2B background. Where the experience comes from matters less than how good the work is. Agency welcome. An agency background is a real strength. If you have made sharp content for demanding clients across formats and channels, that translates well here. You have led the work, and ideally led people. You can set direction and lift a team to it. Creative and systems driven. You care about craft, and you build the process that scales it. We will look hard for both. A strong writer with a point of view, and the judgement to adapt your voice to someone else's. Comfortable recording, capturing, and editing. As happy with a camera as with a blank page. Fluent with enterprise and executive audiences. You know who you are writing for. Bonus: short form video editing, prior founder brand experience, or published writing of yourself. What this is not Running a calendar for sign off. Posting safe copy designed to offend no one. Chasing follower counts as the measure of success. Why this matters Reejig is defining a category, in public, in real time. The person who takes this role is not filling a seat. They are building the voice of that category and the system that carries it, and they will see their work in the rooms that matter. #J-18808-Ljbffr