Category Specialist - Scratchers

Join Our Team as a Category Analyst – Scratchers. Make a difference. Drive innovation. Shape the future of Lottery games. Are you passionate about detail-oriented project tracking and creative product development? Do you thrive in a fast-paced, collaborative environment where your work directly contributes to public education funding? If so, we invite you to explore this exciting opportunity! Under the guidance of the Staff Services Manager II and in partnership with the Senior Category Manager – Scratchers, the Category Analyst – Scratchers plays a key role in shaping the future of our Scratchers product portfolio. What You’ll Do: Support Product Lifecycle: Perform game activations and end-of-game as the main user of CA Lottery Gaming System. Develop Games: Support the strategy, planning, and execution of new Scratchers games—from concept to launch— implementing prize structures, playstyles, and themes. Provide logistics support: Work closely with Warehouse, assisting them with Scratchers delivery tracking, error resolution, and supporting logistics processes. Collaborate Across Teams: Work closely with vendors, Warehouse, Sales, Marketing, and Finance to bring innovative games to market. Why This Role Matters: Your work directly supports the Lottery’s mission to generate supplemental funding for California’s public schools. By developing a diverse and engaging Scratchers portfolio, you’ll help drive sales and create meaningful impact across the state. What We’re Looking For: A creative thinker with great attention to detail and a passion for product development. A collaborative team player who can support projects and communicate effectively across teams. This position requires a current Marketing Analyst I exam. New-to-State candidates will be hired into the minimum salary of the classification or the minimum of the alternate range when applicable. Working Conditions Schedule: Monday-Friday 8 am to 5 pm PST Travel: This position is eligible for telework. Some travel may be required. Other: Majority of work conducted in modern, climate-controlled office setting; overtime and travel (including overnight statewide travel) may be required. The Category Analyst should have a broad technical knowledge in product management, research, sales analysis, consumer advertising, collateral point-of-sale and promotional programs. Personal skills should include analysis, insight, strong verbal and written communication skills, the ability to work well under pressure and changing deadlines, to build and work as a team member, and to manage time and priorities. Desirable Qualifications In addition to evaluating each candidate's relative ability, as demonstrated by quality and breadth of experience, the following factors will provide the basis for competitively evaluating each candidate: Holds a bachelor’s degree, preferably with a specialization in marketing, communications, or related field. Experience in Product Development with experience in developing and launching products, including product design, pricing, and positioning. Experience in Enterprise Resource Planning/Software Platforms use for workflow and/or case management, including transaction processing, product rollouts, products tracking, and/or retailer network. Status Tracking and Accurate Communication Skills with ability to analyze data, identify trends or issues, track and prioritize individual product timelines and generate accurate and timely communication to both internal and external teams. Experience of Warehouse Support with experience in deliveries tracking, error resolution and supporting logistics process. Proven ability to track projects, including product development and cross-functional coordination working effectively with both internal and external teams. Skilled in supporting preparation and delivery of clear reports, presentations, and updates to various stakeholders. Understanding of Scratchers products, game mechanics, and the regulatory environment. Ability to generate new game ideas, assess feasibility, and align with industry trends and consumer preferences. Skilled in maintaining accurate records, game specifications, and filing. Required Application Package Documents The Following Items Are Required To Be Submitted With Your Application. Applicants Who Do Not Submit The Required Items Timely May Not Be Considered For This Job: Current version of the State Examination/Employment Application STD Form 678 (when not applying electronically), or the Electronic State Employment Application through your Applicant Account at All Experience and Education relating to the Minimum Qualifications listed on the Classification Specification should be included to demonstrate how you meet the Minimum Qualifications for the position. Resume is required and must be included. Statement of Qualifications - See below Statement of Qualifications section for further instructions. #J-18808-Ljbffr