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Media Planner

$110k - $165.3k

Procter & Gamble

Job Location CINCINNATI GENERAL OFFICES Job Description P&G is the largest consumer packaged goods company in the world. We have operations in over 75 countries, with 65 trusted brands that improve lives for 5 billion consumers worldwide. This brings many advantages, including the opportunity for our employees to enjoy a diverse and rewarding lifelong career filled with new and exciting challenges. The Opportunity: We believe great ideas emerge from the creative connections that happen between our talented employees and we encourage diverse, multi-functional teams to work together to generate new ideas to address challenges we face. We are looking to hire an Amazon Retail Media Planner and Trader for our Beauty Care team located in Cincinnati, OH. In this role you will be supporting the US business within our North America division and will be responsible for the implementation of our digital paid media strategies within Amazon eRetail Search and DSP platform. As the Amazon Retail Media Planner and Trader, you will be a collaborative and courageous leader whose primary focus will be helping to execute paid retail media campaigns for the business, inclusive of keyword and audience strategy and ongoing campaign optimizations that deliver on the intended goals & objectives for the investment. Key Responsibilities Manage North America Beauty Care eRetail Retail Media campaigns for Amazon Develop and execute eRetail search and DSP strategies aligned to brand, category, and customer objectives Own keyword and product targeting strategies across priority platforms Translate business priorities (innovation launches, seasonal pushes, hero SKUs) into effective search strategy Manage day-to-day activation of search and display campaigns, including budget pacing, bid management, and targeting refinements Continuously optimize campaigns to improve ROI, conversion rate, share of shelf, and incremental sales Test and scale new search capabilities, formats, and beta opportunities offered by retail media partners Monitor and analyze performance using platform reporting, dashboards, and internal tools Identify trends, risks, and opportunities across keywords, products, and retailers Deliver clear performance readouts and actionable insights to internal stakeholders Partner with Sales, Brand, Category, and Analytics teams to align media activity with broader eCommerce and omnichannel strategies Collaborate with creative teams to ensure assets are optimized for search and display performance Manage search and display budgets with discipline, ensuring efficient investment and accurate forecasting Support annual planning, quarterly phasing, and in-year reallocation decisions Contribute to test-and-learn agendas to drive continuous improvement and innovation Collaborate and network effectively across internal boundaries to maximize job impact and personal learning Job Qualifications Bachelor’s degree in Marketing, Business, Analytics, Media Operations or a related field. 3-5 years of experience as a “hands on keys” paid retail media buyer executing full funnel paid retail media campaigns in Amazon or other top Retail Media Networks. Demonstrated ability to contribute to and execute strategies within a team or organization. Advanced computer skills (MS Word, Excel, PowerPoint at minimum). Advanced analytical skills with the ability to interpret performance data and translate insights into action. Strong communication skills are required as this is a client facing role. Ability to work 4 days per week out of our Cincinnati, OH office. Just so you know: Compensation for roles at P&G varies depending on a wide array of non-discriminatory factors including but not limited to the specific office location, role, degree/credentials, relevant skill set, and level of relevant experience. At P&G compensation decisions are dependent on the facts and circumstances of each case. Total rewards at P&G include salary + bonus (if applicable) + benefits. We are committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Immigration Sponsorship is not available for this role. Procter & Gamble participates in E-Verify. Qualified individuals will not be disadvantaged based on being unemployed. P&G is dedicated to meeting the needs of applicants requesting an accommodation/adjustment due to a disability in order to complete the online application process. If you have a disability that affects your ability to complete our online application process, please visit our Disability Accommodation Page. At P&G, we believe that diverse experiences help build strong leaders. Mobility is a key component of many management careers, providing opportunities to grow through different assignments, locations, and business challenges. Candidates should be prepared to consider relocation opportunities throughout their career as business needs and development opportunities arise. Job Schedule Full time Job Number R000156975 Job Segmentation Experienced Professionals Starting Pay / Salary Range $110,000.00 - $165,300.00 / year P&G was founded over 180 years ago as a simple soap and candle company. Today, we’re the world’s largest consumer goods company and home to iconic, trusted brands that make life a little bit easier in small but meaningful ways. We’ve spanned three centuries thanks to three simple ideas: leadership, innovation and citizenship. The insight, innovation and passion of talented teams has helped us grow into a global company that is governed responsibly and ethically, that is open and transparent, and that supports good causes and protects the environment. This is a place where you can be proud to work and do something that matters. #J-18808-Ljbffr

Vacancy posted 4 days ago
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