National Accounts Manager

Strategic Account Manager

Responsibilities:

• Strategic Account Leadership: Take ownership of a portfolio of high-profile and strategically important accounts.
• Revenue Growth: Design and execute strategies to increase territory revenue and achieve assigned sales targets. Build and maintain a qualified pipeline for each account, tracked and forecast in CRM.
• Advanced Relationship Management: Cultivate deep relationships with senior executives and key decision-makers within client organizations. Act as a trusted advisor, delivering tailored solutions and strategic insights to address complex client needs.
• High-Level Sales Strategy: Lead the creation and execution of advanced sales strategies and business plans for key accounts. Identify and pursue opportunities for expansion and increased market share, including cross-selling and upselling initiatives.
• Complex Negotiations: Manage and negotiate high-value contracts and complex sales deals. Utilize advanced negotiation skills to secure favorable terms and close high-stakes agreements.
• Market Intelligence & Innovation: Analyze industry trends, market dynamics, and competitive landscape to identify emerging opportunities and potential threats. Leverage market insights to drive innovation and adapt strategies to stay ahead of the competition.
• Client-Centric Solutions: Lead the development of customized solutions that address specific client challenges. Oversee the implementation and delivery of solutions, ensuring alignment with client expectations and company standards.
• Performance Optimization: Monitor key account performance metrics and drive continuous improvement initiatives. Develop and implement strategies to address performance gaps and enhance client satisfaction.
• Strategic Event Representation: Represent Binks at major industry events, trade shows, and conferences. Drive brand visibility and engage with key stakeholders to promote our solutions and gather market intelligence.

Qualifications:

• Bachelors degree in science or engineering or equivalent.
• Minimum 10 years of industrial sales experience, including successful management of key or national accounts.
• Proficiency with basic hand tools, Microsoft Office (Word, Excel, PowerPoint), and CRM systems.
• Strong mathematical skills for calculating discounts, margins, and ROI.
• Excellent presentation skills with experience in public speaking.
• Ability to read and interpret technical data, blueprints, and charts.
• Strong communication skills and ability to work collaboratively in a team environment.
• Willingness to travel up to 60% of the time, with primary time spent in US, followed by Mexico and Canada.
• Mechanical knowledge of spray finishing equipment used across various industries.
• Understanding of paint and solvent properties, and experience with relevant test equipment.

Success Criteria:

• First 30 Days: Learn Binks products, the Binks team, and the Binks Way. Complete technical training at the U.S. Training Center and shadow at least two Binks sales reps in the U.S. and/or Mexico. Meet with key internal stakeholders covering product management, customer service, etc.
• First 60 Days: Visit the key accounts and establish primary contacts & map regional contacts in each account.
• First 90 Days: Develop strategy to grow each of the key accounts 10% YOY and present to key internal stakeholders.