Brand Marketing Specialist
Full-time
EXUS
Role Description
We are looking for a Brand Marketing Manager who will own and build EXUS’s brand presence, awareness, and credibility across priority markets, ensuring EXUS is visible, trusted, and recognizable before any sales engagement.
- Own EXUS brand positioning and narrative across all channels
- Lead brand awareness initiatives and campaigns
- Create and manage LinkedIn content strategy (company + leadership)
- Develop thought leadership content:
- Articles, interviews, PR pieces
- Videos, podcasts, and industry commentary
- Manage PR activities and external publications
- Position EXUS experts as industry thought leaders
- Drive employer branding initiatives:
- Cultural storytelling
- Talent attraction content
- Work closely with the Head of Marketing on campaigns and approvals
Qualifications
- Bachelor’s degree in Marketing, Business, or Management, or any other related field (A Master’s degree would be considered a plus)
- At least 5 years of relevant Brand Marketing experience
- At least 3 years of experience in B2B Marketing, preferably in enterprise software or SaaS
- Proven experience owning brand positioning, messaging, and value propositions
- Strong content and storytelling skills
- Hands-on experience managing and analyzing paid campaigns on LinkedIn Ads and Google Ads
- Strong project management skills, with the ability to plan, coordinate, and deliver multiple initiatives in parallel
- Experience with LinkedIn and executive-level positioning
- Experience working with senior stakeholders and subject-matter experts
- Strategic thinking with hands-on execution ability
- Employer branding experience is a plus
- Ability to balance creativity with strategic brand objectives
Requirements
- Increased brand visibility and engagement in target markets
- Improved recognition during outbound sales outreach
- Strong, consistent brand presence across channels
This Role Is Not Suitable If:
- You need step-by-step direction
- You’ve only worked on consumer or purely performance marketing
- You’ve never owned a brand narrative end-to-end
- You’re uncomfortable working with senior stakeholders
Benefits
- Fully remote work setup
- Competitive salary
- Inclusive work environment & Well-being Program
- A clear induction program & a mentoring buddy to help you
- Private health insurance
- Unlimited time off
Vacancy posted 5 days ago
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