Director Analytics - North America Insights & Analytics

Role Responsibilities Lead & Elevate the Analytics Agenda Build and own the NA analytics learning agenda aligned to core commercial and brand priorities. Champion the "so what / now what" standard, ensuring insights translate into clear, time‑bound actions. Forecasting & Measurement Excellence Co‑lead the Brand Consumption Forecasting process; ensure strong inputs, transparent assumptions, and well‑tested drivers. Serve as the US lead for Marketing Mix Modeling (MMM), translating global outputs into brand/channel investment guidance and operating principles. Own consumption reporting for the business; deliver clear monthly narratives and follow‑up analyses on drivers, risks, and actions. Experimentation, Testing & Performance Frameworks Lead the experimentation and in‑market testing agenda (A/B, geo, incrementality), defining success metrics and guardrails for pricing, promo, display, creative, targeting, and distribution. Establish measurement frameworks and KPIs for Brand and Commercial teams; evolve dashboards from reports to decision‑support tools with clear thresholds and alerts. Commercial & Cross‑Functional Impact Act as a trusted advisor to Commercial/Sales and Brand, proactively identifying opportunities in distribution, assortment, pack/price architecture, media ROI, and geographic strategy. Partner across Finance, Strategy, Category Strategy, and Global Analytics to align on single‑source truths, reconcile top‑down/bottom‑up views, and accelerate decisions. Data Partnerships & Platforms Partner with IT/Data teams to shape data models, pipelines, and dashboards; define user stories, prioritize backlogs, and drive adoption. Ensure data quality and governance across NIQ/IRI (scan & panel), NABCA, CGA, and internal sources; maintain documentation, definitions, and data literacy. Skills Storytelling & Influence: Translates complex analytics into clear, compelling narratives and recommendations. Technical Expertise: Fluency in NIQ/IRI scan & panel, MMM, assortment, market structure, price & promo analytics, predictive modeling/forecasting; Power BI/Tableau proficiency. Leadership: Demonstrated people leadership with strong coaching, high performance standards, and scalable operating rhythms. Project & Portfolio Management: Manages multiple brands/workstreams with excellence and urgency. Consultative Partnering: Builds trust across Commercial, Brand, Strategy, and Finance; anticipates questions and navigates ambiguity toward decisive action. Change Leadership: Drives adoption of new tools/ways of working; sets quality bars; grows data literacy across the organization. Adaptability: Thrives in a dynamic, evolving environment. Qualifications Education: Bachelor's in Analytics, Statistics, Economics, Marketing Science, or related; Master's preferred. Experience: 10-15 years total in CPG analytics/insights, consulting, or advanced analytics roles supporting sales/brand/portfolio decisions; 4-6 years of direct people leadership (team of analysts/ICs; manager‑of‑managers exposure a plus). CPG Data Fluency: NIQ/IRI (scan + panel) expertise is required; experience triangulating multiple data sources necessary (e.g. consumption, depletion, shipments, etc), and on‑prem sources. Methods: Hands‑on or leadership experience with Marketing Mix, forecasting/predictive modeling, assortment, market structure/segmentation, test design/incrementality, KPI frameworks, and dashboarding. Ways of Working: Track record establishing agile operating rhythms, prioritization, intake/triage, and QA for analytics deliverables at scale. Salary & Benefits Salary range for this role in Chicago: $180,000 to $200,000, plus annual bonus, 401(k) match, profit sharing, and medical and wellness benefits. The salary range is commensurate with location, experience, and skillset. Relocation, immigration, and/or tax compliance support are not guaranteed but may be offered depending on role requirements and company guidelines. Equal Employment Opportunity At Suntory Global Spirits, people are our number one priority. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, military veteran status and all other characteristics, attributes or choices protected by law. All recruitment and hiring decisions are based on an applicant's skills and experience. #J-18808-Ljbffr Women of the Vine & Spirits