Senior Product Marketing Manager

Senior Product Marketing ManagerActon, Massachusetts, United States; Palo Alto, California, United States; SingaporeAbout the RoleWe're looking for a Senior Product Marketing Manager to join our growing Product Marketing team. You'll be the bridge between our product innovations and the market, ensuring we launch features that resonate and communicate their value effectively to our users.This is an individual contributor role where you're expected to lead with insights that directly shape product adoption, as well as execute on them.ResponsibilitiesRun customer research to uncover pain points, needs, and market gaps specific to our target audience.Collect and synthetize customer feedback into actionable insights for the product roadmap.Plan and execute go-to-market (GTM) strategies for new features and products in collaboration with Product ManagersDevelop clear, compelling marketing assets that support GTM launches like:Landing pagesSales enablement materialsBrochuresSocial media carouselsConduct user interviews, making sure we build tools that genuinely solve problems for our audience.RequirementsMust have:A deep, firsthand understanding of the challenges and workflows that marketers face today, ideally through direct experience.At least 5 years of practical, hands-on experience in a marketing role at a SaaS company.Proven ability to perform customer research, analyze feedback, and translate it into product-shaping insights.Experience developing and executing go-to-market strategies for SaaS products.A strong data-driven mindset for measuring and iterating on marketing efforts.A portfolio of your work/vibe-coded tools/personal projects that support your experienceNice to have:Strong knowledge of SEO principles and market dynamics.Familiarity with Ahrefs products and how they're used by marketers.Experience with content creation and sales enablement material development.What Success Looks LikeIn 6 months: You'll have built strong relationships with Product, Engineering, and Marketing teams, actively contributing to product discussions and roadmap prioritization based on your market insights. You will have successfully executed at least one major feature launch, with demonstrable positive initial user sentiment and adoption. Your initial customer research efforts will be feeding directly into our product strategy.In 1 year: You'll be seen as a critical thought partner in product strategy, proactively identifying opportunities for product growth and market differentiation. You'll have significantly influenced product direction, leading to measurable positive shifts in product usage, market perception, and overall growth. Your work will not only improve our products but also elevate our brand's reputation among leading industry professionals. You're not just executing; you're owning and shaping the future of our product marketing.To ApplyPlease include a link to your portfolio showing previous product marketing experience.Interview ProcessWe do 2-3 short interviews, then pay you to do some real-life (or close to real-life) work.Step #1: Application (here) Our recruitment team will review your applicationStep #2: Recruiter Call (30-min call) We'll explore why you want to join AhrefsStep #3: Head of product marketing interview (30-min call) Chat with Andrei, the head of our Product Marketing teamStep #4 : CMO interview (45-min call) You have reached the final boss, a call with our CMO, Tim.Step #5: Ahrefs paid work assignment You'll work on a paid, independent assignment to demonstrate your skills.Step #6: Offer If everyone is happy, we'll make you an offer to join. Congrats!