Senior Manager, Commercial Marketing, Coronary

• Lead, develop, coach, and manage a team of five marketing professionals
• Direct North America commercialization and go-to-market strategies for assigned Coronary products, portfolio segments, and strategic initiatives
• Establish priorities and allocate resources across products, launches, market-development programs, and commercial initiatives
• Lead market segmentation, customer targeting, positioning, messaging, value propositions, pricing strategies, and adoption strategies
• Serve as a commercial and market subject matter expert for the Interventional Coronary portfolio
• Partner with North America Sales leadership on sales enablement and field activation strategies
• Ensure strong field and customer presence through customer visits, field travel, physician meetings, advisory boards, conferences, and other market-facing activities
• Partner with Global/Upstream Marketing on North America customer and market requirements, portfolio strategy, product development, evidence-generation priorities, lifecycle planning, and future innovation
• Build a high-performing marketing organization through consistent processes, expectations, operating rhythms, and execution standards
• Lead improvements to marketing processes, commercial capabilities, organizational effectiveness, and execution speed

Requirements Bachelor’s degree (BA/BS) in Marketing, Business, Life Sciences, Engineering, Healthcare, or a related discipline required MBA or other advanced degree preferred Minimum of 8 years of relevant professional experience in product marketing, product management, commercial strategy, sales, or related commercial functions Minimum of 5 years of medical device or healthcare industry experience Minimum of 3 years of demonstrated people-management experience, including direct responsibility for performance management, coaching, development, and talent decisions Experience within Interventional Cardiology, coronary intervention, structural heart, peripheral intervention, electrophysiology, or another high-acuity medical device specialty strongly preferred Demonstrated people leadership and talent-development capabilities Strong understanding of downstream product marketing disciplines, including segmentation, targeting, positioning, value proposition development, GTM strategy, pricing, launch planning, market development, sales enablement, lifecycle management, and portfolio management Strong clinical aptitude and ability to understand complex medical technologies, procedures, clinical evidence, treatment pathways, physician decision-making, and customer needs Strong understanding of medical device commercialization within a regulated environment Strong change-management capabilities Excellent written, verbal, and presentation skills High level of initiative, accountability, executive presence, independent thinking, and sound business judgment Strong proficiency with Microsoft Excel, PowerPoint, and Word Up to 50% travel required Core Competencies Demonstrates expertise in leading marketing strategies for medical devices, with a strong focus on product commercialization, market segmentation, and customer engagement. Proven ability to develop high-performing teams and drive organizational effectiveness in a regulated healthcare environment. Highest-signal resume keywords Product Marketing Commercial Strategy People Management Medical Device Experience Market Segmentation Hard Skills Product Management GTM Strategy Pricing Strategy Lifecycle Management Sales Enablement Market Development Value Proposition Development Positioning Targeting Launch Planning Soft Skills Leadership Coaching Communication Change Management Accountability Certifications & Qualifications Bachelor’s Degree MBA Preferred Industry Keywords Interventional Cardiology Coronary Intervention Medical Device Commercialization Healthcare Industry Clinical Evidence Tools & Technologies Microsoft Excel Microsoft PowerPoint Microsoft Word #J-18808-Ljbffr Jobtailor