Business Development Lead, Mobile Gaming and Apps
Proxima
Proxima is the Conversion Intelligence platform for ecommerce. Powered by a proprietary Commerce Graph spanning 73M+ buyers across 2,000+ ecommerce brands, we help teams understand what actually drives conversion across the broader market, and turn those signals into clear creative direction.
Our data is deterministic (real names, emails, and addresses from actual orders, not inferred from sessions), granular (full SKU-level receipt data), and point-in-time (timestamped history that enables recency scoring and ML without look-ahead bias). Headquartered in New York City, we're a team of operators, builders, and ecommerce veterans solving the hardest problems in modern customer acquisition.About the Role Proxima is launching a mobile-focused vertical, and we're hiring the inaugural Sales Lead to build it. In this foundational role, you'll own outbound into social casinos, mobile gaming studios, and app developers, working alongside User Acquisition and Growth leaders to show how Proxima's Commerce Graph and targeting tools improve campaign performance and scale acquisition. You'll help define the go-to-market playbook, refine the sales motion, and shape the target account strategy as we build out this team. What You'll Help Build
- Build the go-to-market foundation for Proxima's mobile vertical - including outbound strategy, positioning, and sales process
- Scale Proxima's mobile advertising business across mobile gaming studios, social casinos, and mobile apps focused on user acquisition and growth
- Drive revenue through custom audiences and targeting solutions designed to help advertisers acquire high-value users more efficiently across digital channels
- Help gaming and app advertisers leverage proprietary audience data to improve campaign performance, scale growth, and reach high-value users
- 4+ years of quota-carrying sales experience in ad tech, mobile advertising, gaming, performance marketing, or SaaS
- Track record of building pipeline and closing revenue in a new or developing market
- Deep interest in mobile gaming, social casino, app growth, and user acquisition
- Comfortable operating in a fast-paced, early-stage environment and excited to help build a business from the ground up
- Strong communication and relationship-building skills with the ability to engage growth, UA, and marketing stakeholders
- Work on one of the most differentiated data assets in consumer tech
- High ownership and accountability - drive projects end-to-end and make decisions that actually matter
- Lean team where your contributions are visible and your voice carries weight
- Highly cross-functional - work closely with product, data, growth, and leadership
- Hybrid setup in our NYC office with a collaborative in-person culture, plus quarterly team events in and out of the office
- Competitive base salary and meaningful equity
- Comprehensive medical, dental, and vision coverage
- HSA and FSA options
- 401(k)
- 12 weeks of fully paid parental leave
- Unlimited PTO
- Summer Fridays from July 4th through Labor Day
- Mental health and wellness support through Talkspace, Health Advocate, and One Medical
- Commuter benefits
- $1,000 annual learning & development stipend
- Quarterly team events, both in and out of the office
How to Apply Submit your application through our Ashby job board. We review every application and will reach out directly if there's a potential fit. Proxima is an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We're committed to building a team that reflects a range of backgrounds, perspectives, and experiences, and we evaluate all candidates on merit.
Vacancy posted 1 day ago
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