Senior Associate, Events Marketing (Philadelphia)

Known for being a great place to work and build a career, KPMG provides audit, tax and advisory services for organizations in today's most important industries. Our growth is driven by delivering real results for our clients. It's also enabled by our culture, which encourages individual development, embraces an inclusive environment, rewards innovative excellence and supports our communities. With qualities like those, it's no wonder we're consistently ranked among the best companies to work for by Fortune Magazine, Consulting Magazine, Seramount, Fair360 and others. If you're as passionate about your future as we are, join our team.KPMG is currently seeking a Senior Associate, Events Marketing, Philadelphia to join our Clients & Markets organization. Responsibilities: Implement targeted, end-to-end event marketing plans for regional events. Coordinate campaign timelines, manage audience segmentation with stakeholders, and monitor registration pacing to meet attendance and lead-generation goalsDevelop and deploy multi-channel promotional assets (e.g., email marketing journeys, digital invitations, organic/paid social copy, and landing pages). Coordinate with subject matter experts to align speaker briefs, presentation content, and event collateral with core marketing messaging and brand guidelines Provide on-site support for local events and serve as the primary marketing point of contact for events, coordinating with the Events & Meetings team to ensure the logistical execution aligns with the overall marketing goalsTrack, analyze, and report on key marketing performance indicators providing actionable insights to optimize future regional marketing programsAct with integrity, professionalism, and personal responsibility to uphold KPMG's respectful and courteous work environmentQualifications: Minimum three years' experience in event marketing or field marketing, with a focus on executing regional events and virtual webcasts Bachelor's degree from an accredited college/university in Marketing, Business, or related field Strong financial acumen, with experience managing event-level budgets and tracking expenses. strong location-based event marketing management and on-site operational skills with experience in webcast production and virtual event platforms Ability to coordinate with multiple stakeholders, including strategy teams and local vendors Solid understanding of audience segmentation, buyer journey mapping, brand governance, and lead-nurturing strategies. Travel is required, must be willing to travel within a designated region to support in-market events Must be based in the designated geographic market to facilitate on-site event execution and seamless collaboration with local business stakeholdersApplicants must be authorized to work in the U.S. without the need for employment-based visa sponsorship now or in the future; KPMG LLP will not sponsor applicants for U.S. work visa status for this opportunity (no sponsorship is available for H-1B,L-1, TN, O-1, E-3, H-1B1, F-1, J-1, OPT, CPT or any other employment-based visaKPMG LLP and its affiliates and subsidiaries (“KPMG”) complies with all local/state regulations regarding displaying salary ranges. If required, the ranges displayed below or via the URL below are specifically for those potential hires who will work in the location(s) listed. Any offered salary is determined based on relevant factors such as applicant's skills, job responsibilities, prior relevant experience, certain degrees and certifications and market considerations. In addition, KPMG LLP is proud to offer a comprehensive, competitive benefits package, with options designed to help you make the best decisions for yourself, your family, and your lifestyle. Available benefits are based on eligibility. Depending on job classification, standard work hours, and years of service, KPMG LLP provides a Total Rewards Package that includes 401(k) and medical and may include dental, vision, disability and life insurance, personal well-being and Personal Time Off. Additionally, each year KPMG publishes a calendar of holidays to be observed during the year depending on your job classification and entity affiliation. Additional details about our benefits can be found towards the bottom of our KPMG US Careers site at Benefits & How We Work. Follow this link to obtain salary ranges by city outside of CA:KPMG LLP and its affiliates and subsidiaries ("KPMG") is an equal opportunity employer. KPMG complies with all applicable federal, state, and local laws regarding recruitment and hiring. All qualified applicants are considered for employment without regard to race/ethnicity, color, creed, religion, age, sex/gender, national origin, ancestry, citizenship status, marital status, sexual orientation, gender identity or expression, disability, pregnancy, childbirth or other related condition, military/veteran status, genetic information, status as a victim of domestic violence or sexual abuse or any other legally protected status. The attached link contains further information regarding the firm's compliance with federal, state, and local recruitment and hiring lawsKPMG recruits on a rolling basis. Candidates are considered as they apply, until the opportunity is filled. Candidates are encouraged to apply expeditiously to any role(s) for which they are qualified that is also of interest to them.Los Angeles County applicants: Material job duties for this position are listed above. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness, and safeguard business operations and company reputation. Pursuant to the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers, Fair Chance Initiative for Hiring Ordinance, and San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.