Brand Manager
$160kCorporate Resources of Illinois
Brand Manager - West Chicago, Illinois | Hybrid Schedule
Up to $160,000 + Bonus Potential
Benefits: Medical, Dental, Vision, 401(k), Paid Time Off, Onsite Wellness Center, and Career Advancement Opportunities
Join a Growing Food Brand Organization
Our company is an established manufacturer in the food and beverage industry with products distributed through leading grocery, club, mass retail, and foodservice channels across North America. As consumer preferences continue to evolve, we remain focused on expanding our brand portfolio through innovation, strategic marketing, and category leadership.
We are seeking a Brand Manager who can combine business acumen, consumer understanding, and product innovation expertise to help drive the next phase of growth. This position will have direct influence on brand strategy, product development initiatives, and long-term business planning.
What You'll Do
As a key member of the marketing team, you will be responsible for identifying growth opportunities, leading innovation projects, and developing strategies that strengthen brand performance. You'll work closely with teams throughout the organization to ensure products and marketing initiatives successfully reach consumers and customers.
Key Areas of Responsibility
Drive Business Growth
- Develop strategies that increase brand awareness, sales performance, and market penetration
- Evaluate category trends and uncover opportunities for expansion within existing and emerging markets
- Build annual business plans and recommend initiatives that support revenue and profit objectives
- Monitor competitive activity and market dynamics to inform strategic decisions
Lead Product Innovation
- Champion new product initiatives from concept development through commercialization
- Partner with R&D and Operations teams to bring innovative products to market efficiently
- Manage project schedules and coordinate resources across multiple departments
- Support product portfolio management and pipeline development efforts
Leverage Consumer & Market Insights
- Utilize market research, consumer data, and category analytics to guide decision-making
- Translate shopper and consumer trends into actionable business opportunities
- Assess promotional effectiveness, pricing strategies, and competitive positioning
- Deliver insights and recommendations to senior leadership
Support Commercial & Retail Execution
- Collaborate with Sales and Trade Marketing teams on retailer-specific growth initiatives
- Assist with customer presentations, category reviews, and strategic planning meetings
- Support merchandising, promotional programs, and retail marketing activities
- Ensure brand standards remain consistent across all customer and consumer touchpoints
Manage Financial Performance
- Oversee marketing budgets and investment planning
- Analyze sales trends, forecasting data, and profitability metrics
- Develop business cases to support new opportunities and strategic investments
- Track performance against established business objectives
What We're Looking For
- Bachelor's degree in Marketing, Business, Communications, or a related field
- MBA preferred
- 3+ years of experience managing brands within the consumer packaged goods (CPG) food industry
- Demonstrated success launching and growing products in a competitive marketplace
- Experience working cross-functionally with Sales, R&D, Supply Chain, and Operations teams
- Strong analytical, organizational, and communication skills
- Ability to manage multiple priorities while driving projects to completion
Corporate Resources has been hired by our client to recruit for this open position and any/all other positions as requested and posted.
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