Sr Product Manager Roundel Emerging Ad Experiences
$115k - $206kTarget
The pay range is $115000.00 - $206000.00
Pay is based on several factors which vary based on include labor markets and in some instancesmay include education work experience and addition to your pay Target cares about and invests in you as a team member so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs which may include medical vision dental life insurance and more to help you and your family take care of your whole benefits for eligible team members include 401(k) employee discount short term disability long term disability paid sick leave paid national holidays and paid competitive benefits from financial and education to well-being and beyond at us:
Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Learn more about Target here .
Roundel Targets publishing division offers the worlds leading advertisers industry leading digital advertising solutions. More than ¾ of American adults shop Target which translates into incredible scale for advertisers to connect directly with our guests and deliver best-in-class marketing outcomes! We design and deliver impactful marketing for brands and their agencies resulting in engagement and incremental sales that can be measured online and in-store all in premium brand-safe environment.
Product Teams at Target are accountable for the delivery of business outcomes enabled through technology and analytic products that are easy to use easily maintained and highly reliable. Product teams have one shared backlog that is inclusive of all product technology discovery and design work.
As a Senior Product Manager Owned & Operated (O&O) Emerging Ad Supply & Experiences you will be responsible for identifying defining and incubating the next generation of advertising supply and experiences across Target-owned digital and physical properties. You will partner across Target and Roundel to understand how guest experiences are evolving identify new advertising and monetization opportunities and lead ambiguous 0-to-1 opportunities from discovery through validation and MVP. You will develop product strategy guest and advertiser value propositions business cases experience principles measurement approaches and success criteria to determine whether opportunities should scale. Initial areas of focus may include evolving Targets In-Store media capabilities and defining Roundels approach to advertising within emerging experiences such as agentic commerce while continuing to evaluate other new physical and digital experiences for future monetization. You will work across product technology design analytics measurement operations and Go-to-Market teams to bring new concepts to life and transition proven capabilities into the appropriate long-term product portfolio.
As a Senior Product Manager you will work in the product model and will partner to develop a comprehensive product strategy related roadmap and set key business objectives (OKRs) for your respective product. You will need to leverage the knowledge of your product as well as customer feedback and establish other relevant data points to assess value develop business cases and prioritize the direction and desired outcomes for your product. You will lead a product and work in unison with engineers UX designers data scientists and business partners to deliver a product.
You will be the voice of the product to key stakeholders to ensure that their needs are met and that the product team is getting the direction and support that it needs to be successful. You will develop and actively understand the market maintain a product roadmap and backlog outlining the customer themes epics and stories while prioritizing the backlog to focus on the highest impact work for your team and stakeholders.
You will encourage the open exchange of information and viewpoints as well as inspire others to achieve challenging goals and high standards of performance while committing to the organizations direction. You will foster a sense of urgency to achieve goals and leverage resources to overcome unexpected obstacles and partner with product teams across the organization to help them achieve their goals while pursuing and completing yours.
Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.
About you:
- Four-year degree or equivalent experience
- 6 years of product management experience building customer-facing digital products ideally within ecommerce marketplaces media advertising or other platform businesses
- Demonstrated ownership of ambiguous or 0-to-1 products capabilities or customer experiences
- Strong product strategy and discovery skills with experience taking ideas from problem definition through MVP experimentation launch and scale
- Demonstrated ability to identify new customer and business opportunities develop product and monetization hypotheses and translate them into prioritized roadmaps
- Strong analytical and commercial judgment including experience sizing opportunities developing business cases defining success metrics and using data to drive decisions
- Demonstrated ability to influence and drive outcomes across highly matrixed product technology design data operations and business teams
- Ability to navigate ambiguity synthesize multiple inputs make thoughtful tradeoffs and communicate clear recommendations to both working teams and senior leaders
- Experience partnering with research and design teams to understand customer needs and validate new concepts before significant investment
- Experience in retail media advertising ecommerce monetization omnichannel experiences AI/conversational experiences or marketplace products is a plus
This position will operate as a Hybrid/Flex for Your Day work arrangement based on Targets needs. A Hybrid/Flex for Your Day work arrangement means the team members core role will need to be performed both onsite at the Target HQ MN location the role is assigned to and virtually depending upon what your role team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location unless otherwise prescribed by Target. Click here if you are curious to learn more about Minnesota.
Benefits Eligibility
Please paste this url into your preferred browser to learn about benefits eligibility for this role: with Disabilities Act (ADA)In compliance with state and federal laws Target will make reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process please reach out to Non-accommodation-related requests such as application follow-ups or technical issues will not be addressed through this channel.
Required Experience:
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