Senior Multimedia Designer
Capital Vacations, LLC
Myrtle Beach, South Carolina · Operations Corporate Center · Resort Operations-Revenue Mgmt Job Description Purpose At Capital Vacations, the Brand & Creative Development team serves as the in-house creative agency for the company’s brands, divisions, products, marketing campaigns, and guest experiences. The Senior Multimedia Designer is a hands‑on individual contributor who pairs original conceptual thinking with polished execution across brand identity, print, digital, video/motion, and environmental graphics. Partnering with leadership, stakeholders, and a fellow Senior Multimedia Designer, this designer is fully accountable for assigned projects from creative brief through final delivery and implementation, and brings fresh ideas and emerging tools to a fast-moving team. Principal Duties and Responsibilities Creative Concept & Brand Development: Develop original, strategically grounded concepts, visual identities, campaigns, and branded experiences that support business objectives. Apply strong judgment in typography, composition, color, imagery, and visual storytelling; present concepts and clearly explain design decisions. Partner with the VP, Brand & Creative Development and stakeholders to refine creative solutions and maintain brand consistency. Design & Multimedia Production: Design and produce polished assets across print, digital, publications, signage, environmental graphics, and promotional materials. Develop event themes and branded materials for annual company events, such as the GM Summit and President’s Club. Shoot, edit, and produce video and motion graphics content, including animation and audio, for digital and on-property use. Adapt creative across platforms, formats, and sizes while maintaining quality and consistency. Prepare technically accurate, production‑ready files to printer, fabricator, installer, and digital platform specifications. Independently own assigned projects from intake and creative brief through concept, approvals, production, delivery, installation or launch, and closeout. Build and manage project schedules, balance concurrent priorities, manage feedback and revisions, and proactively communicate status, risks, and recommendations. Coordinate quotes, proofs, specifications, and delivery dates with printers, fabricators, installers, and other vendors. Verify final implementation for quality and brand accuracy, resolve issues, and remain accountable for the final result. Partner with marketing, sales, resort teams, and web developers to ensure work is integrated and executed accurately. Creative Technology & Innovation: Use AI-assisted creative tools thoughtfully for concept exploration, image development, asset enhancement, and production efficiency. Evaluate all output, AI-assisted or otherwise, for brand fit, visual quality, licensing and usage rights, and production readiness. Stay current on design, video, and production tools and trends, and bring new ideas to the team. Job Requirements Education, Essential Training / Certifications and Experience: Bachelor’s degree in graphic design, visual communication, video production, or a related field, or equivalent professional experience. 7+ years of professional design experience across branding, print, digital, and video/motion (exceptional candidates with 5+ years and a strong portfolio will be considered). Proven ability to independently lead creative projects from concept through production and implementation. Portfolio required, demonstrating original thinking, design craft, range across print, digital, environmental, and video/motion work, and clearly identified individual contributions. Hospitality, resort, or agency experience preferred. Skills, Knowledge and Abilities: Design & Creative Craft: Advanced proficiency in Adobe Photoshop, Illustrator, and InDesign, with exceptional typography, layout, composition, and brand design skills. Strong understanding of print specifications, color management, prepress, materials, signage scale, and environmental production and installation. Experience designing for digital platforms; familiarity with Figma a plus. Video, Motion & Imagery: Proficiency shooting, editing, and finishing video and motion graphics in Premiere Pro and After Effects (or equivalent); audio editing experience a plus. Photography fundamentals, compositing, and retouching skills, plus knowledge of image sourcing and licensing. AI & Emerging Tools: Practical experience using generative AI tools (e.g., Adobe Firefly) in creative workflows, with sound judgment about quality, usage rights, brand consistency, and production limitations. Project Delivery & Collaboration: Strong organization, scheduling, vendor coordination, and stakeholder communication skills; experience with project‑tracking tools (e.g., Asana, Monday.com, Smartsheet). Able to articulate creative recommendations, incorporate feedback, solve problems, and deliver quality work across competing deadlines. Curious, adaptable, detail-oriented self-starter who takes ownership while contributing positively to a collaborative team. #J-18808-Ljbffr Capital Vacations, LLC
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