Vice President, Global Product Marketing
$217k - $359kMastercard
Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title and Summary Vice President, Global Product Marketing Vice President, Global B2B & Product Marketing Consumer Products & Processing About Mastercard
Mastercard is a global technology company in the payments industry. Our mission is to power an inclusive, digital economy that works for everyone, everywhere - by making transactions safe, simple, smart, and accessible. Through secure data, modern networks, strong partnerships, and deep passion for innovation, we help individuals, businesses, financial institutions, and governments reach their full potential. With a presence in more than 210 countries and territories, we are building a more sustainable future and unlocking priceless possibilities. Join one of the most passionate, motivated, and engaged global teams in the industry - where curiosity, creativity, and impact are encouraged every day. The Role
The Vice President, Global Product Marketing - Consumer Products & Processing is a senior leader within Mastercard's Global Marketing & Communications organization. This role partners closely with the Consumer Products & Processing business and product teams to shape and deliver integrated B2B and B2C marketing solutions.
The goal: create a consistent, differentiated, and compelling value proposition and experience for customers, consumers, and partners-leveraging Mastercard's brand, platforms, and assets across markets and channels.
This role reports to the SVP, Global Marketing - Core Payments & Strategic Growth. If you:
• Have a deep passion for product marketing
• Thrive at the intersection of B2B and B2C
• Are known for creativity, clarity, and influence
• Are comfortable navigating ambiguity, setting direction, and driving results in a fast paced, global environment
- we'd love to hear from you. What You'll Do
As a global marketing leader, you will:
• Develop and deliver marketing solutions that create a distinctive consumer, customer, and stakeholder proposition and experience across Consumer Products & Processing
• Build strong, trusted partnerships with local, regional, and global marketing and business teams, ensuring alignment to global strategy while supporting market specific opportunities
• Lead overarching external and internal engagement strategies, including:
oAudience mapping and stakeholder relationship management
oHigh impact events and customer engagement
oDigital, social, and traditional media
oContent strategy, creation, and distribution
• Work closely with global and regional product teams, corporate communications, and Marketing & Communications functions to ensure integrated development and execution
• Define and activate marketing strategies, programs, and tactics that address diverse objectives across business units, stakeholders, and partners-while strengthening the Mastercard brand
• Track, measure, and optimize performance against business and marketing KPIs
• Foster a culture of learning through experimentation, storytelling, testing, and optimization across the full marketing mix All About You
You bring a mix of strategic thinking, creative clarity, and operational discipline. Specifically, you offer:
• Exceptional interpersonal, written, and verbal communication skills, with a proven ability to turn complex, technical concepts into simple, compelling narratives and value propositions
• Strong experience across B2B and B2C marketing, with deep consumer understanding and a clear focus on commercial impact and performance
• Broad marketing expertise, including Product Marketing, Digital Marketing, Brand Management, and integrated go to market execution
• A track record of building effective, collaborative relationships across global, regional, and local teams, with sensitivity to cultural diversity
• A strategic mindset with the ability to make confident decisions in ambiguous, fast moving environments, and to lead through influence in a highly matrixed organization
• Proven success driving marketing transformation and operational excellence through analytics, structure, and commercial rigor
• A self starter approach, with the ability to manage complex, multi market initiatives while maintaining focus, prioritization, and follow through
• Intellectual curiosity, agility, and a strong learning mindset-especially around evolving competitors, technologies, and products
• An advanced degree (preferred)
• Experience in financial services, technology, or other data driven industries (beneficial) Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact View email address on click.appcast.io and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly. Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
Purchase, New York: $217,000 - $359,000 USD
Mastercard is a global technology company in the payments industry. Our mission is to power an inclusive, digital economy that works for everyone, everywhere - by making transactions safe, simple, smart, and accessible. Through secure data, modern networks, strong partnerships, and deep passion for innovation, we help individuals, businesses, financial institutions, and governments reach their full potential. With a presence in more than 210 countries and territories, we are building a more sustainable future and unlocking priceless possibilities. Join one of the most passionate, motivated, and engaged global teams in the industry - where curiosity, creativity, and impact are encouraged every day. The Role
The Vice President, Global Product Marketing - Consumer Products & Processing is a senior leader within Mastercard's Global Marketing & Communications organization. This role partners closely with the Consumer Products & Processing business and product teams to shape and deliver integrated B2B and B2C marketing solutions.
The goal: create a consistent, differentiated, and compelling value proposition and experience for customers, consumers, and partners-leveraging Mastercard's brand, platforms, and assets across markets and channels.
This role reports to the SVP, Global Marketing - Core Payments & Strategic Growth. If you:
• Have a deep passion for product marketing
• Thrive at the intersection of B2B and B2C
• Are known for creativity, clarity, and influence
• Are comfortable navigating ambiguity, setting direction, and driving results in a fast paced, global environment
- we'd love to hear from you. What You'll Do
As a global marketing leader, you will:
• Develop and deliver marketing solutions that create a distinctive consumer, customer, and stakeholder proposition and experience across Consumer Products & Processing
• Build strong, trusted partnerships with local, regional, and global marketing and business teams, ensuring alignment to global strategy while supporting market specific opportunities
• Lead overarching external and internal engagement strategies, including:
oAudience mapping and stakeholder relationship management
oHigh impact events and customer engagement
oDigital, social, and traditional media
oContent strategy, creation, and distribution
• Work closely with global and regional product teams, corporate communications, and Marketing & Communications functions to ensure integrated development and execution
• Define and activate marketing strategies, programs, and tactics that address diverse objectives across business units, stakeholders, and partners-while strengthening the Mastercard brand
• Track, measure, and optimize performance against business and marketing KPIs
• Foster a culture of learning through experimentation, storytelling, testing, and optimization across the full marketing mix All About You
You bring a mix of strategic thinking, creative clarity, and operational discipline. Specifically, you offer:
• Exceptional interpersonal, written, and verbal communication skills, with a proven ability to turn complex, technical concepts into simple, compelling narratives and value propositions
• Strong experience across B2B and B2C marketing, with deep consumer understanding and a clear focus on commercial impact and performance
• Broad marketing expertise, including Product Marketing, Digital Marketing, Brand Management, and integrated go to market execution
• A track record of building effective, collaborative relationships across global, regional, and local teams, with sensitivity to cultural diversity
• A strategic mindset with the ability to make confident decisions in ambiguous, fast moving environments, and to lead through influence in a highly matrixed organization
• Proven success driving marketing transformation and operational excellence through analytics, structure, and commercial rigor
• A self starter approach, with the ability to manage complex, multi market initiatives while maintaining focus, prioritization, and follow through
• Intellectual curiosity, agility, and a strong learning mindset-especially around evolving competitors, technologies, and products
• An advanced degree (preferred)
• Experience in financial services, technology, or other data driven industries (beneficial) Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact View email address on click.appcast.io and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly. Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
- Abide by Mastercard's security policies and practices;
- Ensure the confidentiality and integrity of the information being accessed;
- Report any suspected information security violation or breach, and
- Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
Purchase, New York: $217,000 - $359,000 USD
Vacancy posted 5 days ago
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