Head of Brand & Product

ABOUT THE ROLE

Some people live for the moment a new product comes together — the name clicks, the label feels right, the packaging looks exactly like the idea in your head. If that's you, keep reading. We're looking for a creative lead who wants to own the full brand and product experience at Clean Nutra — a $150M+ supplement brand with 200+ SKUs, 15,000 orders a day, and a product pipeline that never slows down. This role is about bringing new products to life visually and conceptually: naming them, designing their labels, building out their packaging, and making sure everything we put out looks and feels like a brand people love. You’ll work directly with our founding team, move fast, and have real creative ownership over one of the fastest‑growing supplement companies in the country. No bureaucracy, no design‑by‑committee. Just a lot of products to build and the freedom to make them great.

WHAT YOU'LL OWN

Product Naming & Concept Development Name new products and product lines — developing names that are memorable, on‑brand, and built to perform across Amazon, retail, and social. Build and maintain the naming architecture across the portfolio so the product lineup feels cohesive as it scales. Develop product concepts in partnership with leadership — translating a product idea into something tangible with a name, a story, and a look. Stay ahead of trends in the supplement and wellness space to identify new product opportunities and positioning angles. Label & Packaging Design Own label design across the full SKU catalog — directing the visual identity of every product we put out. Design and direct retail cartons, shipping boxes, display units, and all secondary packaging. Ensure every label and package is consistent with the brand, compelling on‑shelf, and compliant with platform and retailer requirements. Manage design iterations quickly — we move fast and you’ll need to too. Work with outside designers and creative vendors as needed, directing their output to match the brand vision. Brand Identity & Creative Direction Own Clean Nutra’s visual brand — the look, feel, color language, typography, and tone that ties the entire portfolio together. Evolve the brand as we grow into new channels, categories, and audiences without losing what makes it recognizable. Write or direct on‑pack copy: benefit callouts, usage language, brand voice — everything the customer reads on the product. Develop seasonal, limited‑edition, and promotional packaging concepts that stand out and drive conversion. Cross‑Functional Collaboration Partner with the founding team on new product decisions — you’ll be in the room when new ideas take shape. Coordinate with the supply chain team on packaging specs, materials, and production timelines when needed. Collaborate with marketing on how new products are positioned and presented across channels. Occasionally connect with manufacturers to communicate design and packaging specs — you don’t own the manufacturer relationship, but you’ll need to speak their language.

WHAT WE'RE LOOKING FOR

7–10+ years of experience in brand, creative, or product roles — ideally at a supplement, wellness, beauty, or consumer packaged goods brand. A strong, demonstrable design eye — you have led or closely directed label and packaging projects and have a portfolio to show for it. Experience owning product naming end‑to‑end — not just contributing ideas, but driving the process from concept to final name. Comfort working in a fast‑moving environment where priorities shift and launches happen quickly. Ability to manage multiple projects and SKUs simultaneously without dropping quality. Experience working with or directing outside designers, agencies, or freelancers. Familiarity with packaging requirements for Amazon, Walmart, and major retail channels is a plus. A collaborative, low‑ego approach — you can take direction, give direction, and adapt without friction.

WHO THRIVES HERE

This role is a great fit for someone who gets genuinely excited about the creative side of building a brand — someone who obsesses over font choices, gets fired up about a good product name, and has strong opinions about what makes packaging feel premium versus forgettable. You love variety. One day you’re concepting a new product line, the next you’re reviewing label proofs, the next you’re brainstorming names for something that doesn’t exist yet. You don’t need a big team or a formal structure to do your best work. You’re resourceful, self‑directed, and energized by the fact that what you create will be seen by hundreds of thousands of customers.

WHY CLEAN NUTRA

$150M+ supplement brand scaling aggressively across Amazon, TikTok Shop, Walmart, and Shopify — 15,000+ orders per day. 200+ active SKUs with a constant pipeline of new products, new categories, and new ideas. Real creative ownership — this is not a support role; you set the direction. Direct partnership with the founding team — your work is seen and valued immediately. Competitive compensation ($120K–$150K DOE) + performance bonus. On‑site in Las Vegas, NV — collaborative, fast‑moving, no‑nonsense culture. #J-18808-Ljbffr Clean Nutra