Email Marketing Specialist

Careerscape is supporting a client opening for a Remote Email Marketing Specialist. This role will focus on creating, managing, and optimizing email campaigns to drive engagement, conversions, and customer retention for a growing U.S.-based organization.

This is a strong opportunity for a creative and data-driven individual who enjoys combining content, analytics, and marketing strategy to deliver high-performing campaigns.

The Email Marketing Specialist will work closely with marketing, design, and product teams to execute email campaigns, analyze performance, and improve customer communication strategies.

This role is ideal for candidates interested in email marketing, CRM marketing, lifecycle marketing, or digital marketing.

Responsibilities

• Plan, create, and execute email marketing campaigns
• Write and edit email copy for promotions, newsletters, and lifecycle campaigns
• Build emails using marketing platforms (Mailchimp, HubSpot, Klaviyo, etc.)
• Segment audiences and manage email lists
• Monitor campaign performance (open rates, click-through rates, conversions)
• Conduct A/B testing to optimize subject lines, content, and timing
• Collaborate with design teams on email layouts and visuals
• Maintain email calendars and campaign schedules
• Ensure emails align with brand voice and messaging
• Optimize campaigns for deliverability and engagement
• Analyze data and provide performance reports and insights
• Stay updated on email marketing trends and best practices

Requirements

• Bachelor’s degree in marketing, communications, or related field preferred
• 0–2 years of experience in email marketing, digital marketing, or related roles
• Strong writing and communication skills
• Basic understanding of email marketing metrics and performance tracking
• Familiarity with email platforms (Mailchimp, HubSpot, Klaviyo, etc.)
• Attention to detail and organizational skills
• Ability to manage multiple campaigns and deadlines
• Basic knowledge of HTML/CSS for email is a plus
• Comfortable working independently in a remote environment
• Analytical mindset with a creative approach

Benefits

• Fully remote work flexibility within the United States
• Competitive compensation (above entry-level market range)
• Medical, dental, and vision coverage options
• Paid time off, holidays, and sick leave
• 401(k) retirement plan options
• Paid onboarding and marketing training
• Access to marketing tools and learning platforms
• Career growth into Email Marketing Manager, CRM Manager, or Digital Marketing Specialist roles
• Performance-based bonuses and campaign incentives
• Collaborative and data-driven marketing team environment

Job Type: Full-Time | Work Type: Remote | Industry: Marketing & Advertising | Experience: Entry