Membership Lead

Membership Lead

The Membership Lead is a part of our club's leadership team and is responsible for creating a clean, safe, and enjoyable environment for both members and team members. This position focuses on driving the club's success and profitability through spearheading sales efforts, providing effective leadership, delivering exceptional member service, and managing and controlling expenses. A key responsibility of the Membership Lead role is overseeing the guest experience and serving as the first point of contact for new member prospects. This role will have impact on the entire member lifecycle from the new member onboarding experience to ongoing retention efforts. By fostering a positive and supportive atmosphere, this role contributes to overall member satisfaction and success of the club.

Sales and Revenue Generation

• Consistently meet and exceed sales targets by implementing effective sales strategies, including delivering an exceptional member prospect tour experience and following up on lead opportunities.
• Identify and capitalize on upselling opportunities to drive ancillary revenue, including multi-club access, membership add-ons and personal training where available.
• Conduct regular sales training sessions with team members to enhance team performance and conversion rates.
• Collaborate with the General Manager to set and achieve sales goals.

Member Experience and Retention

• Create a sales-oriented culture that prioritizes member experience and retention.
• Maintain high cleanliness and safety standards to enhance the overall member experience.
• Support membership events and promote programming to drive engagement and retention.
• Lead club operations to ensure member expectations are met.

Leadership and Team Development

• Coach and mentor team members to improve their sales skills and performance
• Serve as an ambassador for the team and communicate feedback from the team to General Manager.
• Support General Manager with scheduling and addressing coverage needs due to absences.
• Understand club operations and give direction to team when necessary, in the absence of the General Manager and/or Assistant General Manager.
• Assist the General Manager to achieve club financial and operational performance.
• Assist in identifying positive trends and areas of opportunity.

Operational Duties

• Ensure efficient club operations that support sales objectives and member satisfaction.
• Support marketing initiatives, promotional offers and programs to drive sales and retention.
• Leverage social media accounts at the club level to generate member engagement and new member prospects.
• Partner with the General Manager to maintain appropriate club supplies inventory and stock levels.
• Expected to cover shifts in other operating roles of the club including Welcome Desk, Custodial or Kid Zone as needed or assigned.
• Perform additional duties and responsibilities as assigned.

Requirements

Requirements and Qualifications:

• High School Diploma or GED required, college degree in business, retail or hospitality desired
• Passion for helping others achieve their goals
• Prior supervisory experience in a service industry preferred
• Desired knowledge, experience, and understanding of fitness including equipment, personal training, and group fitness
• Thrive in a fast-paced environment
• Risk Management oriented
• Flexible/positive attitude in meeting and exceeding members' expectations
• Excellent communication skills, work well under pressure and time constraints and displays positive behavior in all member contacts
• Excellent task completion and follow-through skills and ability to maintain focus in a sometimes hectic and evolving environment
• Attend and participate in required meetings and trainings as needed
• Ability to travel occasionally for company meetings and based on business needs
• Willing and able to work a flexible shift: evenings, weekends, and holidays
• Bilingual skills a plus
• CPR/AED certification required within first 30 days of hire

Team Perks:

• Free health club membership
• Casual work environment
• Discount on all retail items
• 401(K) savings plan
• Medical, dental, vision, and additional benefit plans available
• Professional growth and development opportunities

Work Environment/Physical Demands:

While performing the duties of this job, the team member is frequently required to walk, stand, and move throughout club facilities and outdoor areas for up to 8 hours per day, and may also sit for extended periods for planning and administrative work. Team members may be exposed to cleaning chemicals, pool chemicals, dust, noise, temperature fluctuations (hot and cold environments), and airborne particles, and will be required to wear designated personal protective equipment (PPE) as directed.

Team members are frequently required to use hands and fingers to handle, feel, grip, and operate tools and equipment; reach, push, and pull with arms and hands; occasional climb, balance, stoop, kneel, crouch, or crawl, and to bend and twist, including side-to-side movements. The team member may be required to lift, carry, or move up to 25 pounds, will often be required to lift, carry, or move 2650 pounds.

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