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Head of Product Marketing & Campaigns - US (all genders)

$130k - $150k

pofft Technology Inc.

Head of Product Marketing & Campaigns - US (all genders) Head of Product Marketing & Campaigns - US (all genders) United States 1 gün 7 saat 43 dakika önce yayınlandı. Full Time Himalayas

130.000 - 150.000 USD

About us At GotPhoto , we are freeing photographers to be more successful. Through our platforms GotPhoto .com and , we help professional photographers simplify and transform the way they work — from photo management and client communication to ordering and payment processing. Our end-to-end workflow and e-commerce solution gives photographers more time to focus on what matters most: being behind the lens. Since 2012, we’ve built a sustainable and profitable business driven by entrepreneurial spirit, innovation, and a deep understanding of photographers’ everyday challenges. Today, thousands of photographers trust our software , creating their own success stories along the way. As the leading e-commerce engine for professional volume photographers and a business backed by EQT, one of the world’s leading private equity firms, we’re powered by a team of 150+ talented and international people building technology that simplifies photographers’ everyday work and helps them focus on capturing meaningful moments. Join us on our journey to empower photographers like never before. Head of Product Marketing & Campaigns Do you want to connect product innovation with market execution and lead the team behind it? Are you ready to own a GTM process, a campaign calendar across markets, and a team of four at a fast-moving B2B SaaS company? ...then you are our perfect match! This role is remote from the US or Canada (Eastern or Central Time) and reports directly to our Marketing Director. What You'll Do Drive Product Marketing Maturity & GTM Execution Product Marketing Leadership: Transform Product Marketing into a strategic engine by defining clear value props, go-to-market playbooks, and crisp customer positioning. Go-To-Market Alignment: Audit and fix current GTM gaps to ensure reliable, high-impact product launches that unify Product, Revenue, and Support teams around a shared timeline. Own the Campaign Calendar for our markets Plan and run the campaigns that deliver our MQL targets in the growth market US as well as in the established markets Germany / Austria / Switzerland and UK. Prioritize and sequence campaigns and its content across channels together with your team and agency partners. Deliver Events That Work Run online events with strong attendance and offline events that our customers rate highly. Make sure every event ties back to the campaign calendar and our growth targets. Build an Active Online & Offline Community Turn customers, prospects, and advocates into passionate brand fans across both digital spaces and in-person touchpoints. Design programs, rituals, and peer-to-peer engagement that continuously educate, activate, and empower our community. Lead a Team of Four Lead product marketing, content marketing, events, community and social media. Set clear goals, build operational workflows and develop your people. Manage the agency that delivers our website and graphic work, from briefing to quality review. Work Across Teams and Markets Collaborate closely with Product, Sales and Customer Support. Bring a US perspective into a global marketing team that also serves DACH and the UK. What You'll Bring Experience B2B SaaS Marketing: You have 7 to 10 years of experience, including product marketing and GTM launches. Skills Payment Type annual Price Range 130.000 - 150.000 USD Work Type Full Time Location United States #J-18808-Ljbffr pofft Technology Inc.

Vacancy posted 1 day ago
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