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Senior Marketing Pipeline Strategy Cardiometabolic Manager

$120.3k - $222.6k

Initial Therapeutics, Inc.

About the Department Our Marketing & Patient Solutions group creates and delivers human-centered experiences, where innovation meets customer-centricity, driving the ultimate experience for our patients. Our focus extends beyond transactions to craft experiences as one fully integrated, aligned and connected organization that puts empathy at the center, powered by insight and foresight. We develop an end-to-end approach to strategy, focusing on every touchpoint that impacts our customers. We leverage data and insights to inform our decision-making processes, ensuring that our strategies are rooted in a deep understanding of customer needs and behaviors. Our 'test and learn’ mindset and approach enables us to iterate rapidly and refine our strategies based on real-world results. The Position The Senior Marketing for Pipeline Strategy, Cardiometabolic Manager, plays a pivotal role in supporting the development of commercial strategy for early-stage pharmaceutical products in NN’s cardiometabolic pipeline (programs in Phase 2 and 3). This role focuses on championing alignment across functions, collaborating closely with the clinical-medical-regulatory and market access teams, establishing early commercialization strategies to maximize product potential. This role helps facilitate pull-through and continuity of knowledge from clinical development and early strategy phases to commercialization efforts to brand teams when the launch planning process starts It is essential to maximize asset value, drive early brand and GTM strategies. This role serves as a commercial point of contact for global commercial asset team prior to the start of the launch planning process, supporting early asset and early commercialization strategies and early market development activities. Relationships Reports to the Senior Director Marketing, Future Portfolio & Pipeline Strategy, Cardiometabolics. Collaborates with cross-functional teams across NNI and Global, including marketing, medical, R&D, regulatory affairs, finance, Market Access, policy, product supply, forecasting, and other relevant NNI departments to ensure holistic strategy development and readiness for Governance interactions. This role facilitates the successful pull-through of clinical insights, patient profiles, and strategic considerations into commercialization efforts as we start the launch process. This role may also serve as a liaison with global teams. Essential Functions Cross-Functional Collaboration & Planning: Help the Sr Dir to foster early strategic alignment across cross-functional teams including marketing, market access, and medical teams and to ensure a cohesive approach to early product commercialization. Collaborate with global commercial teams and ensure input to asset planning across other key NNI stakeholders Early Commercialization Strategy: Contribute to early commercialization strategy development to maximize asset value and market penetration, leveraging global products and insights, insights from clinical trials, and market research. Collaborate with marketing, market access, and medical affairs teams to develop early brand positioning, priority customer segments, messaging, and go-to-market strategies and input into evidence generation plans before the product is transitioned to the launch team Market Assessment and Opportunity Analysis: Assist completion of thorough market assessments and opportunity analyses to identify target patient populations, unmet needs, and competitive positioning strategies Target Product Profile (TPP) Development Support: Provide support for clinical trial strategy, regulatory development, and the development of Target Product Profiles (TPPs) to ensure alignment with commercialization goals. Gather input from clinical and regulatory teams to understand clinical data / patient outcomes, identify market opportunities, address regulatory requirements, and help to shape product development strategies Regulatory Compliance: Ensure early commercialization strategies comply with regulatory guidelines and industry standards, working closely with regulatory affairs teams to address any compliance-related issues Commercialization Transition: Support facilitation of the smooth transition of products from clinical development into commercialization at the time the launch planning process begins. Ensure continuity of market research and therapy area knowledge, decision processes, and early strategy from early development phases to commercialization efforts, maintaining alignment with overarching brand strategies Knowledge Transfer and Pull-Through: Assist in facilitating knowledge transfer between early commercial and marketing brand/therapy area teams, ensuring key insights, learnings, and strategic considerations are effectively communicated and incorporated into commercialization plans. Work with cross-functional teams to pull through clinical insights, patient profiles, and early competitive positioning strategies into launch commercialization efforts to maximize product potential Project Management and Coordination Support: Assist project management efforts to coordinate transition between clinical development and commercialization teams, ensuring milestones are met. Identify and flag potential risks or challenges during the transition process, proactively addressing issues to minimize disruptions and ensure continuity of product development efforts Continuous Improvement and Optimization: Aid continuous improvement initiatives to optimize the product transition process, implementing best practices, tools, and methodologies to streamline workflows and enhance efficiency Physical Requirements Approximately 20-30% overnight travel. Qualifications Requires a Bachelor's degree; Master's degree preferred 7+ years of experience, including product marketing, product management, or market research / insights & analytics within the pharmaceutical industry Demonstrated success in early commercial planning, launching, and managing products Knowledge of pharmaceutical regulatory requirements and experience interacting with regulatory agencies Proven knowledge of the pharmaceutical industry, including competitive market dynamics, and trends, especially within diabetes Strategic mindset with ability to develop and execute innovative commercial strategies aligned with NNI objectives and market opportunities Strong planning and organizational skills with high attention to detail and proven track record of results and follow up Ability to manage complexity, including the management of work across competing priorities Strong communication and stakeholder management skills, with ability to influence senior leaders and collaborate with cross-functional teams across the organization Project management skills, with the ability to lead and coordinate complex initiatives involving multiple stakeholders Embodies leadership behaviors, including authenticity, servant leadership, will, empathy, decisiveness, and driving focus and simplicity The base compensation range for this position is $120,300 to $222,600. Base compensation is determined based on a number of factors. This position is also eligible for a company bonus based on individual and company performance. Novo Nordisk offers long-term incentive compensation and or company vehicles depending on the position's level or other company factors. medical, dental and vision coverage life insurance disability insurance 401(k) savings plan flexible spending accounts employee assistance program tuition reimbursement program voluntary benefits such as group legal, critical illness, identity theft protection, pet insurance and auto/home insurance time off pursuant to its sick time policy, flex-able vacation policy, and parental leave policy We commit to an inclusive recruitment process and equality of opportunity for all our job applicants. At Novo Nordisk, we're not chasing quick fixes – we're creating lasting change for long-term health. For over 100 years, we've been driven by a single purpose: to defeat serious chronic diseases and help millions of people live healthier lives. This dedication fuels our constant curiosity and inspires us to push the boundaries of what's possible in healthcare. We embrace diverse perspectives, seek out bold ideas, and build partnerships rooted in shared purpose. Together, we're making healthcare more accessible, treating and defeating diseases, and pioneering solutions that create change spanning generations. When you join us, you become part of something bigger – a legacy of impact that reaches far beyond today. Novo Nordisk is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, protected veteran status or any other characteristic protected by local, state or federal laws, rules or regulations. If you are interested in applying to Novo Nordisk and need special assistance or an accommodation to apply, please call us at View phone number on click.appcast.io. This contact is for accommodation requests only and cannot be used to inquire about the status of applications. #J-18808-Ljbffr Initial Therapeutics, Inc.

Vacancy posted 3 hours ago
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