Social Media Specialist

Job Description

Job Description

Responsibilities

Primarily remote, with periodic onsite work required to film media content.

Artificial Intelligence; Advanced Technology; The very best in patient care. With decades of expertise, RadNet is Leading Radiology Forward . With dynamic cross-training and advancement opportunities in a team-focused environment, the core of RadNet’s success is its people with the commitment to a better healthcare experience. When you join RadNet as a Social Media Specialist you will be joining a dedicated team of professionals who deliver quality, value, and access in the 21st century and align all stakeholders- patients, providers, payors, and regulators to achieve the best clinical outcomes.

You Will:

• Develop relevant content to reach target audience
• Engage with current audience/followers as well as attract new followers on all brand profiles and platforms
• Liaise with other members of the marketing and digital communications to maximize creativity and excellence in performance and delivery
• Assist the marketing team with campaigns, brainstorming, advertising, and creative development
• Build and execute social media strategies through competitive research, platform determination, benchmarking, messaging and audience identification and segmentation
• Engage in conversations wherever our brand is mentioned or where there is a comment on our brands platform such as Facebook, Instagram, LinkedIn, etc.
• Build a relationship between our brand and our audience by engaging with brand advocates and potential influencers
• Seek out online collaborating opportunities with local businesses, influencers, companies, and accounts with similar interests
• Conduct online advocacy and open stream for cross-promotions
• Work with physicians to collaborate on promotions and social media ad campaigns
• Monitor trends and benchmarks for measuring the impact of Social Media campaigns. Analyze, strategize, design, review and report on effectiveness of campaigns in an effort to maximize results
• Assist in select community marketing events to capture content and raise awareness of social media presence

If You Are:

• Passionate about patient care and exercise sound judgement and an ability to remain professional in all situations.
• You demonstrate effective and professional communication, interpersonal skills and respect with patients, guests & colleagues.
• You have a structured work-approach, understand complex problems and you are able to prioritize work in a fast-paced environment.

To Ensure Success in This Role, You Must Have:

• Four-year degree in Graphic Design, Communications, Marketing or related field.
• Ability to multi-task projects for all lines of business, meet tight deadlines and good interpersonal skills
• Strong creative, organizational, problem-solving and time-management skills
• Expert knowledge in graphic production process and utilize Adobe Creative Suite
• Experience with HTML, CMS, and motion graphics
• Ability to take projects from start to finish with minimal supervision.
• Ability to adapt and apply style guides creatively while upholding brand identify for RadNet, as well as our lines of business.

We Offer:

• Comprehensive Medical, Dental and Vision coverages.
• Health Savings Accounts with employer funding.
• Wellness dollars
• 401(k) Employer Match
• Free services at any of our imaging centers for you and your immediate family.

Pay Range: $60,000.00 - $65,000.00 per year