Senior Pre-sales Solution Engineer (AV/IT) - Dallas, TX
$85k - $144kShure
Lead High‑Impact AV/IT Strategies as a Senior Pre-Sales Solutions Engineer at Shure
As a Solutions Engineer, you’ll be a key partner to our B2B customers - helping them understand how Shure’s industry‑leading technology can solve real‑world challenges. You’ll create demand by proactively engaging prospects, uncovering needs, and proposing smart, tailored AV/IT solutions that elevate the customer experience. You’ll use your technical insight to engage customers early, understand their challenges, and recommend the best path forward with Shure solutions.
We’re looking for someone who communicates with confidence, understands AV/IT systems deeply, and thrives in a consultative, relationship‑driven environment. If you enjoy solving problems, educating customers, and driving meaningful business growth, you’ll feel right at home here.
This role is based in the Dallas, TX area. If you are interested in similar roles in other metropolitan areas across the U.S., please view our openings at
Responsibilities:- Identify and Target Prospects: Research and identify potential B2B customers who could benefit from Shure’s AV and IT solutions.
- Lead Generation: Develop and implement strategies to generate leads through various channels, including webinars, social media, and industry events.
- Market Research: Stay updated on industry trends, competitor activities, and customer needs to refine prospecting approaches.
- Qualify projects and determine their potential readiness to benefit from Shure’s solutions.
- Customer Needs Analysis: Understand and document customer business challenges and needs through active listening and strategic questioning.
- Product Education: Develop and deliver customized content to educate prospects about Shure's products and solutions, demonstrating how our offerings can address their AV and IT requirements effectively
- Solution Proposal: Lead complex solution design and implementation by delivering tailored recommendations to address end-user needs.
- Sales Targets: Meet or exceed assigned sales targets and KPIs through effective management of the sales cycle (Opportunity tracking in Salesforce).
- Proactively monitor expansion and growth opportunities with key accounts.
- Team Collaboration: Work closely with the sales team, marketing department, customer success, and technical experts to ensure cohesive and comprehensive customer experiences.
- Reporting: Maintain accurate and up-to-date records of prospect interactions, sales activities, and performance metrics using Salesforce CRM tools.
- Represent Shure at Industry events and conferences.
- Act as a thought leader to drive adoption of new technologies and best practices.
- Lead customized end-user engagement activations.
- Bachelor’s degree in Engineering, Marketing, Communications, or a related field.
- 5 or more years of experience using skills as a seasoned, experienced professional with a comprehensive technical knowledge of audio principles and products.
- Experience providing audio technical support, audio design, and audio equipment set-up.
- Background or experience with 1-2 of the following: integration, conferencing, or networking.
- Understanding of industry practices and/or company policies and procedures.
- Excellent communication and presentation skills.
- Enjoy meeting and dealing with new people.
- Knowledge of audio DSP technology.
- Expert troubleshooting skills.
- Ability to learn new technologies.
- Ability to handle multiple assignments, work independently, and see projects through to successful completion.
- Detail-oriented, well-organized, and good time management skills.
- 50% travel annually – including some weekends – is required.
Applicants for this position must be currently authorized to work in the United States on a full-time basis. Shure will not sponsor applicants for this position for work visas.
WHO WE ARE
Shure’s mission is to be the most trusted audio brand worldwide – and for over a century, our Core Values have aligned us to be just that. Founded in 1925, we are a leading global manufacturer of audio equipment known for quality, reliability, and durability. We engineer microphones, headphones, wireless audio systems, conferencing systems, and more. And quality doesn’t stop at our products. Our talented teams strive for perfection and innovate every chance they get. We offer an Associate-first culture, flexible work arrangements, and opportunity for all.
Shure is headquartered in United States. We have more than 35 regional sales offices, engineering hubs, distribution centers and manufacturing facilities throughout the Americas, EMEA, and Asia.
Join Shure and Amplify Your Impact. Explore our unique culture and learn the key pillars that define our legacy of excellence.
THE MIX MATTERS
Don’t check off every box in the job requirements? No problem! We recognize that every professional journey is unique and are committed to providing an equitable candidate experience for all prospective Shure Associates. If you’re excited about this role, believe you’ve got the skills to be successful, and share our passion for creating an inclusive, diverse, equitable, and accessible work environment, then apply!
Shure offers a competitive compensation structure that is reviewed annually to attract, hire, and retain the industry’s top talent. Base salaries vary based on qualifications, geography, experience, and expertise in each respective discipline. The range displayed on each job posting reflects the minimum and maximum base salary for the opportunity. The base salary for this position ranges from $85,000 to $144,000. This position may also be eligible for our sales incentive pay program, which varies based on individual and Company performance in the year. If your salary expectations do not align, still apply as we are often flexible on the seniority of posted positions. All positions also include an award-winning benefits package.
WE GOT YOU - Our Benefits
At Shure, we prioritize the well-being of our Associates. We offer competitive rewards packages to full-time and part-time Associates working 24 or more hours a week that address physical, mental, financial, and overall well-being. Our benefits include comprehensive healthcare, mental health and retirement savings plans, generous paid time off programs, employee discounts, professional development opportunities, work-life balance initiatives, employee recognition programs, and volunteering/community involvement opportunities. To learn more, check out our Benefits At A Glance .
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