Digital Marketing Specialist

Job Description

Job Description

Are you a creative marketer who loves bringing ideas to life through digital campaigns, compelling content, and eye-catching design? We are seeking a talented Digital Marketing Specialist to help drive brand awareness, audience engagement, and business growth through innovative marketing initiatives.

This is an exciting opportunity for a marketing professional who enjoys wearing multiple hats and making a direct impact. From creating engaging content and managing digital campaigns to analyzing performance metrics and supporting brand development, you'll play a key role in shaping the organization's marketing presence and driving meaningful results.

Company & Position Highlights

• Competitive Compensation: $50,000–$60,000 annually, based on experience and qualifications
• Opportunity to contribute to high-impact marketing campaigns and brand-building initiatives
• Collaborative and creative team environment
• Exposure to digital marketing strategy, content development, graphic design, and analytics

Responsibilities of the Digital Marketing Specialist

• Design and develop marketing collateral, promotional materials, advertisements, and branded content for both digital and print channels
• Plan, execute, and optimize digital marketing campaigns across email, social media, and online advertising platforms
• Manage social media accounts by creating content calendars, publishing content, monitoring engagement, and growing online communities
• Maintain and update website content while supporting ongoing optimization efforts to improve user experience and engagement
• Collaborate with internal stakeholders and external partners to ensure consistent brand messaging across all channels
• Create compelling written and visual content that strengthens brand awareness and connects with target audiences

Qualifications of the Digital Marketing Specialist

• Bachelor's degree in Marketing, Communications, Graphic Design, Business, or a related field preferred
• 3–5 years of experience in digital marketing, content creation, graphic design, brand marketing, or a related discipline
• Strong proficiency with Adobe Creative Suite, including Photoshop, Illustrator, and InDesign, as well as knowledge of prepress processes
• Experience managing social media platforms, digital advertising initiatives, and content calendars
• Familiarity with WordPress, Shopify, email marketing platforms, and CRM systems is highly preferred
• Experience using Google Analytics and other reporting tools to measure campaign performance and marketing effectiveness

Submit your resume today for immediate consideration!

Please Note: City Personnel offers extended interview hours from 7 AM–7 PM upon request.

For 20 years, City Personnel has been helping Rhode Islanders find meaningful careers with some of the area's most respected employers. As a locally owned staffing firm based in Providence, we offer real jobs with real companies—and you'll always work with real recruiters who know the Rhode Island job market and are invested in your success.

Ready to take the next step in your career?

Contact us today at View phone number on ziprecruiter.com to find your perfect job match!

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