Product Marketing Manager
$90k - $130kLinedata
Global Fintech Content Leader
Shape how a global fintech tells its story to the Asset Management market. This is a high-impact role working directly with our CMO and commercial leadership to drive messaging, content, and client engagement globally.
You will take strategic direction from Sales, Product, and Leadership and turn it into clear, compelling, and high-frequency content that fuels campaigns and enables client conversations. This is a hands-on role for someone who thrives on creating, shaping narratives, and delivering content that drives real business outcomes.
Key Responsibilities:
- Build and execute a high-impact content engine aligned with Asset Management priorities
- Consolidate themes across solutions into clear, differentiated market narratives
- Develop custom narratives tailored to specific client segments, prospects, and opportunities, enabling more personalized and impactful engagement across the sales cycle
- Generate a consistent flow of content, including use cases, client-facing materials, campaign assets, and thought leadership
- Ensure consistency, clarity, and continuity of messaging across all channels
- Drive the creation of digital and multimedia assets (including video), ensuring content is delivered at pace and aligned with campaign priorities
Sales Enablement
- Partner closely with Sales and Relationship Managers to develop content that supports outreach and client engagement
- Deliver practical, ready-to-use materials that help teams communicate value effectively
- Translate complex capabilities into clear, client-relevant messaging
Campaign & Messaging Development
- Help shape the tone, structure, and direction of marketing campaigns
- Strengthen storytelling to improve engagement and market impact
- Identify opportunities to amplify key messages across regions and channels
Cross-Functional Collaboration
- Work closely with stakeholders across Sales, Product, and Leadership
- Act as a connector to ensure alignment and clarity of messaging
- Proactively identify gaps and take initiative to deliver solutions
Required Skills:
- 5+ years of experience in B2B content, product marketing, or sales enablement within Asset Management, investment management, financial services, or fintech
- Strong ability to turn strategy into compelling, client-facing content
- Demonstrated track record as a high-output content creator
- Excellent storytelling skills with a focus on clarity, relevance, and impact
- Self-starter mindset with the ability to operate autonomously and drive initiatives forward
- Experience working closely with Sales teams in a commercial environment
What Success Looks Like
- Increased volume, quality, and consistency of content output
- Stronger, more cohesive storytelling across Asset Management offerings
- Sales teams actively leveraging content in client interactions
- More impactful campaigns and improved market engagement
- Clear, aligned messaging across regions and stakeholders
Why This Role Stands Out
At Linedata, you'll play a key role in shaping how we communicate with the Asset Management market. You'll have the autonomy to create, the visibility to influence, and the opportunity to directly impact commercial success.
Compensation & Benefits
The on-target earnings (OTE) for this role are expected to range from $90,000 to $130,000, including base salary and variable pay. Final compensation will be determined based on several factors, including the candidate's experience, qualifications, geographic location, and market expertise.
Comprehensive benefits: health insurance, retirement plans, paid time off, and wellness programs
Linedata regularly reviews compensation programs to support equity, reward performance, and reflect evolving market conditions.
Commitment to Diversity
We recognize, celebrate, and seek to increase diversity across our organization. Diversity is an asset to organizations and linked to better performance. It is an integral part of how we do business and imperative to our success. As an international Group, we also believe that our people need to reflect our clients and local communities.
Linedata is an Equal Opportunity Employer. We are committed to complying with all federal, state, and local laws providing equal employment opportunities, and all other employment laws and regulations.
It is our intent to maintain a work environment that is free of harassment, discrimination, or retaliation based on an individual's race, color, religion, religious creed, national origin, ancestry, citizenship, physical or mental disability, medical condition, genetic information, marital status, sex, gender, age, sexual orientation, veteran and/or military status, protected medical leaves, domestic violence victim status, political affiliation, or any other status protected by federal, state, or local laws.
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