Director - Data, Identity, and Addressability
$192.4k - $266.4kInMobi Inc.
Job Description
Job Description
InMobi Advertising is a global technology leader helping marketers win the moments that matter. Our advertising platform reaches over 2 billion people across 150+ countries and turns real-time context into business outcomes, delivering results grounded in privacy-first principles. Trusted by 30,000+ brands and leading publishers, InMobi is where intelligence, creativity, and accountability converge. By combining lock screens, apps, TVs, and the open web with AI and machine learning, we deliver receptive attention, precise personalization, and measurable impact.
Through Glance AI, we are shaping AI Commerce, reimagining the future of e-commerce with inspiration-led discovery and shopping. Designed to seamlessly integrate into everyday consumer technology, Glance AI transforms every screen into a gateway for instant, personal, and joyful discovery. Spanning diverse categories such as fashion, beauty, travel, accessories, home décor, pets, and beyond, Glance AI delivers deeply personalized shopping experiences. With rich first-party data and unparalleled consumer access, it harnesses InMobi's global scale, insights, and targeting capabilities to create high impact, performance driven shopping journeys for brands worldwide.
Recognized as a Great Place to Work, and by MIT Technology Review, Fast Company's Top 10 Innovators, and more, InMobi is a workplace where bold ideas create global impact. Backed by investors including SoftBank, Kleiner Perkins, and Sherpalo Ventures, InMobi has offices across San Mateo, New York, London, Singapore, Tokyo, Seoul, Jakarta, Bengaluru and beyond.
At InMobi Advertising , you'll have the opportunity to shape how billions of users connect with content, commerce, and brands worldwide. To learn more, visit
Overview of the role:
As the Director - Data, Identity & Addressability , you will define and lead InMobi's strategy across data, identity, and audience ecosystems in the NA region - driving competitive differentiation and long-term revenue growth in a rapidly evolving, privacy-first landscape.
You will oversee a portfolio of strategic partnerships spanning identity frameworks, clean rooms, data marketplaces, and audience providers, while building a scalable, future-proof approach to addressability across mobile app, mobile web, and CTV.
In this role, you will act as a senior cross-functional leader, aligning Product, Sales, Engineering, Legal, and Marketing around a unified vision for data and identity. You will also serve as a key executive voice externally with partners, clients, and industry stakeholders.
The impact you'll make:
- Operationalize Partnerships: Move beyond deal-making to own the end-to-end partnership lifecycle and drive business outcomes within defined timelines.
- Drive Execution & Adoption: Partner with Product and Engineering to translate complex partner capabilities (e.g., UID2, CDPs, Clean Rooms) into scalable, differentiated offerings for our clients.
- Agency & Holding Co. Liaison: Act as the technical-commercial lead for NA-based Agency Data & Analytics teams to ensure InMobi's identity stack aligns with their central requirements.
- Privacy-by-Design Execution: Ensure all partnerships meet evolving global standards (GDPR, CCPA) by overseeing the technical implementation of industry frameworks such as GPP (Global Privacy Platform).
- Internal Enablement: Serve as the "SME" for the Sales and Product Marketing teams, translating market trends and signal loss challenges into actionable field-enablement tools.
- Custodian for Regional Activation: Hold the pen on the overall strategy for the region around audiences, data-led curation, targeting approaches to drive campaign outcomes.
The experience we need:
- Industry Tenure: 12–15 years of experience in ad-tech, specifically within data partnerships, product partnerships, or technical business development.
- Domain Expertise: Deep technical understanding of identity solutions (MAIDs, UID2/EUID, first-party frameworks, clean rooms, and modeled audiences).
- The "Left-Brain" Edge: High technical literacy; you must be comfortable discussing API documentation, data schemas, and signal transmission with engineering leads.
- Programmatic Fluency: A strong understanding of the programmatic ecosystem, including the impact of signal loss and the mechanics of the open web vs. walled gardens.
- Negotiation Prowess: Proven experience structuring and negotiating complex, high-value partnership agreements that balance commercial gain with technical feasibility.
- Communication & Storytelling: Exceptional ability to simplify complex technical concepts for C-level stakeholders and industry forums.
- Academic Background: Bachelor's degree in a technical or business field; MBA or advanced degree is a plus.
What we build…
At InMobi, we're building products that are redefining industries. Our ecosystem spans:
- InMobi Advertising – Powering data-driven mobile marketing for the world's leading brands
- Glance – A revolutionary Gen AI-powered lockscreen & TV content platform transforming how millions discover and engage with content.
- 1Weather – One of the world's leading weather platforms, delivering precise, reliable, and real-time weather forecasts
With deep expertise in AI, mobile, consumer technology, and digital innovation, we are home to some of the brightest minds in the industry.
What sets us apart?
Not just what we build. How we build it. At InMobi, we balance our hunger for cutting-edge tech with a deep focus on our people - their growth, well-being, and potential.
At InMobi, you'll be surrounded by people who…
- Think big and act fast: We're entrepreneurial, thrive in ambiguity, and love solving high-impact problems
- Are passionate, fanatically driven, and take immense pride in their work: We care deeply about the impact we create and continuously push our potential
- Own their outcomes: We take responsibility, make bold decisions, and execute with confidence
- Embrace freedom with accountability: We value autonomy and understand that trust comes with responsibility
- Believe in lifelong learning: We welcome feedback, challenge ourselves to grow, and aren't afraid to take smart risks
Award-winning culture, best-in-class benefits
The base salary (fixed) pay range for this role would range from $192,400 - $266,400 USD (min to max of base salary pay). This salary range is applicable to our offices located in California and New York * . In addition, an InMobian may also receive variable pay in the form of an annual variable bonus or quarterly variable bonus/sales incentive, as deemed per policy, in addition to fixed compensation.
*Our ranges may vary based on the final location or region of the roles in accordance with the geographical differentiation in pay scales in the country.
In addition to cash compensation, based on the position, an InMobian can receive equity in the form of Restricted Stock Units. We believe that our employees/personnel should have the ability to own a part of the entity they are a part of. Therefore, the entity employing you may elect to provide such stocks to you. Ownership of stock enables us to treat our employer company as our own and base our decisions on the company's best interest at heart. To encourage a spirit of shared ownership, we grant InMobians relevant company stock(s). As you contribute to the growth of your company, certain stocks may be issued to you in recognition of your contribution.
A quick snapshot of our U.S. benefits:
- Competitive salary and RSU grant (where applicable)
- High-quality medical, dental, and vision insurance (including company-matched HSA)
- 401(k) company match
- Generous combination of vacation time, sick days, special occasion time, and company-wide holidays
- Substantial maternity and paternity leave benefits and a compassionate work environment
- Flexible working hours to suit everyone
- Wellness stipend for a healthier you!
- Free lunch provided in our offices daily
- Pet-friendly work environment and robust pet insurance policy - because we love our animals!
- Employee Assistance Program (EAP)
If this sounds like the kind of team, role, values, benefits, and challenges that excite you, we'd love to hear from you. Go for it!
InMobi is an equal opportunity employer
InMobi is a place where everyone can grow. Howsoever you identify, and whatever background you bring with you, we invite you to apply if this sounds like a role that would make you excited to work.
InMobi provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
The InMobi Culture
At InMobi, culture isn't a buzzword; it's an ethos woven by every InMobian, reflecting our diverse backgrounds and experiences.
We thrive on challenges and seize every opportunity for growth. Our core values — thinking big, being passionate, showing accountability, and taking ownership with freedom — guide us in every decision we make.
We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program.
InMobi is proud to be an Equal Employment Opportunity employer and is committed to providing reasonable accommodations to qualified individuals with disabilities throughout the hiring process and in the workplace.
Visit to better understand our benefits, values, and more!
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