Senior National Account Manager - U.S. Retail & Business Development

Location: United States

Company: Ulike

Function: Sales / Retail Business Development

Level: Senior Manager

Reports to: General Manager, North America

About Ulike

Ulike is a global beauty technology company focused on developing innovative, science-driven beauty devices that combine advanced technology, premium design, and an exceptional consumer experience.

Ulike has built a rapidly expanding retail footprint in the U.S. and is currently represented across leading national and premium retail channels, including Ulta Beauty, Best Buy, Costco, Sam’s Club, Nordstrom, Bloomingdale’s, Bergdorf Goodman, Dillard’s, Kohl’s, and SalonCentric , with additional national retail partnerships in development.

As Ulike enters its next phase of growth in North America, we are continuing to expand our presence across mass retail, club, consumer electronics, beauty specialty, department stores, premium retail, and professional beauty and wellness channels .

We are seeking an experienced Senior National Account Manager who can strengthen our existing retail partnerships while helping build the next generation of Ulike’s U.S. retail and professional-channel business.

Position Overview

Ulike is seeking a highly experienced Senior National Account Manager to lead and grow strategic national accounts across the U.S. while also helping develop new channels for future growth.

The ideal candidate has extensive experience working with major national retailers and big-box accounts , with a demonstrated ability to develop joint business plans, negotiate complex commercial programs, drive sell-in and sell-through, and build long-term relationships with retail buyers and senior merchants.

Experience working with premium department stores and prestige retail channels such as Nordstrom, Bloomingdale’s, and Bergdorf Goodman is highly valued.

In addition to traditional retail, this role will play an important role in developing new professional channels , including spas, med spas, aesthetic clinics, skincare professionals, and other beauty and wellness partners .

This is a high-visibility, high-growth role with a clear opportunity for accelerated career advancement . For a strong performer who demonstrates the ability to grow key accounts, open new channels, and build scalable commercial capabilities, there is an opportunity to progress to a Director-level role within a relatively short timeframe as Ulike’s U.S. business continues to expand.

As the organization scales, this position may also evolve to include leadership of a Business Development team responsible for opening and scaling new retail and professional channels .

Key Responsibilities

National Account Management

• Own and manage strategic relationships with major U.S. national retail accounts across big-box, specialty, department store, club, and other retail channels.
• Develop annual and multi-year account strategies to drive revenue growth, distribution expansion, profitability, and brand visibility.
• Build and execute joint business plans with retail partners, including assortment strategy, product launches, promotional calendars, merchandising, and marketing programs.
• Lead retailer negotiations covering pricing, margin, promotional funding, marketing commitments, assortment, inventory, payment terms, and other commercial terms.
• Build strong relationships with buyers, merchants, category managers, and senior retail decision-makers.
• Identify opportunities to expand distribution across stores, e-commerce, marketplace, seasonal programs, and new retail formats.
• Partner with retailers to improve sell-through, inventory productivity, promotional effectiveness, and overall account performance.

Business Development & New Channel Expansion

• Identify and develop new U.S. growth opportunities across retail, professional beauty, wellness, spa, and aesthetic channels .
• Build and execute a professional-channel development strategy targeting spas, med spas, aesthetic clinics, skincare professionals, beauty service providers, and other relevant professional partners .
• Develop new commercial models for professional channels, including wholesale, professional-use programs, retail resale, partnership programs, and strategic collaborations.
• Build relationships with spa groups, professional beauty organizations, distributors, operators, and key industry decision-makers.
• Identify scalable partnerships with regional and national professional networks.
• Lead new opportunities from initial outreach and relationship development through commercial negotiation, onboarding, launch, and expansion.
• Develop a structured pipeline of new retail and professional-channel opportunities.
• Prioritize opportunities based on revenue potential, profitability, brand positioning, scalability, operational complexity, and strategic fit.
• Create channel-entry strategies and commercial proposals tailored to different customer and partner models.
• Provide leadership with regular updates on pipeline opportunities, expected revenue, timelines, risks, and required resources.
• Potentially build, mentor, and manage a Business Development team responsible for accelerating Ulike’s expansion into new retail and professional channels.

Commercial & Financial Management

• Own account-level sales forecasts, budgets, promotional planning, and commercial performance.
• Monitor sell-in, sell-through, inventory, returns, promotional ROI, and account profitability.
• Translate retailer, professional-channel, and market data into actionable commercial strategies.
• Collaborate with Finance and leadership on pricing strategy, margin management, promotional investment, and account economics.
• Develop business cases for new retail and professional-channel opportunities.
• Identify risks and opportunities proactively and develop corrective action plans when performance is below expectations.
• Provide regular business reviews, forecasts, opportunity assessments, and recommendations to North America leadership.

Retail & Channel Marketing

• Partner closely with Marketing, E-commerce, Operations, Finance, Product, and Supply Chain teams to ensure successful channel execution.
• Develop retailer- and partner-specific marketing strategies supporting new product launches, seasonal campaigns, retail media, in-store merchandising, professional education, and consumer activations.
• Ensure Ulike maintains a consistent premium brand presence across retail stores, websites, spa and professional environments, merchandising displays, and marketing programs.
• Work with retail and professional partners to secure incremental visibility, merchandising opportunities, marketing support, consumer education, and experiential programs.
• Coordinate internal teams to ensure successful execution of launches, promotions, inventory planning, and partner commitments.

Qualifications

Required

• 7+ years of national account management, retail sales, or business development experience within consumer products, beauty, consumer electronics, personal care, wellness, or a related category.
• Demonstrated experience directly managing major U.S. national retailers and/or large strategic accounts .
• Strong understanding of U.S. retail buying organizations, commercial structures, vendor requirements, promotional programs, and operational processes.
• Proven track record of growing national accounts and expanding distribution.
• Significant experience negotiating pricing, margin, promotional funding, marketing programs, and commercial agreements.
• Strong financial and analytical capabilities, including forecasting, account P&L management, sell-through analysis, and promotional ROI.
• Strong business development capability and experience identifying and building new revenue channels.
• Ability to independently manage complex partner relationships while effectively leading cross-functional execution.
• Strong executive communication, presentation, relationship-building, and negotiation skills.
• Entrepreneurial mindset with the ability to operate effectively in a fast-growing and evolving organization.

Preferred

• Experience managing relationships with Tier-1 national retailers across mass, club, consumer electronics, beauty, specialty, or department store channels .
• Experience working with premium or prestige retail channels , particularly Nordstrom, Bloomingdale’s, Bergdorf Goodman, or comparable department stores, is a strong plus.
• Experience developing professional beauty, spa, med spa, aesthetic clinic, dermatology, skincare professional, or wellness channels is highly preferred.
• Existing relationships within the U.S. spa, professional beauty, aesthetic, or wellness ecosystem are a strong plus.
• Experience in beauty devices, beauty technology, consumer electronics, premium personal care, or other high-ticket consumer products .
• Experience launching new brands, products, or categories into major U.S. retail or professional channels.
• Existing relationships with retail buyers, merchants, distributors, spa groups, professional beauty organizations, sales agencies, or industry partners.
• Previous experience building or managing a National Accounts, Sales, or Business Development team .

Career Growth Opportunity

This role is designed for someone who wants to grow beyond traditional account management.

As Ulike continues to scale rapidly in the U.S., a high-performing Senior National Account Manager will have the opportunity to take on broader commercial ownership, lead new-channel development, and build and manage a growing Business Development organization.

Strong performance can create a fast-track path to a Director-level position , with expanded responsibility across national accounts, new business development, professional channels, and team leadership.

What Success Looks Like

Success in this role will be measured by the ability to:

• Accelerate profitable growth across Ulike’s national retail business.
• Strengthen strategic relationships with existing retail partners.
• Expand distribution within current accounts.
• Successfully open and scale new national retail channels.
• Establish and grow professional beauty and wellness channels, including spa and med spa partnerships .
• Develop repeatable and scalable commercial models for professional-channel expansion.
• Improve sell-through, inventory productivity, and account-level profitability.
• Successfully execute major product launches and channel programs.
• Build a strong pipeline of future retail and professional partnerships.
• Develop the processes, capabilities, and team required to support Ulike’s next stage of U.S. growth.
• Demonstrate the leadership capability and commercial impact required to take on Director-level responsibility as the business expands .

Ideal Candidate Profile

The ideal candidate combines the commercial discipline of a strong National Account leader with the entrepreneurial mindset of a Business Development executive .

This person understands how major U.S. retailers operate, knows how to navigate complex buying organizations, and can build trusted relationships with senior merchants and business partners.

They should be equally comfortable managing a large existing retailer, opening a completely new retail account, or developing a new professional channel from the ground up.

As Ulike’s U.S. organization continues to scale, this individual should have the ambition and capability to grow beyond individual account ownership and ultimately step into a Director-level leadership role overseeing broader retail and Business Development responsibilities .